Corporate communication: a marketing viewpoint
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English Slovenian |
| Published: |
London [u.a.]
Routledge
2015
|
| Edition: | 1. publ. |
| Subjects: | |
| Physical Description: | VII, 225 S. graph. Darst. |
| ISBN: | 9781138804708 9781138804722 |
Staff View
MARC
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Record in the Search Index
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| author | Podnar, Klement |
| author_facet | Podnar, Klement |
| author_role | aut |
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| author_variant | k p kp |
| building | Verbundindex |
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| dewey-full | 658.4/5 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.4/5 |
| dewey-search | 658.4/5 |
| dewey-sort | 3658.4 15 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 1. publ. |
| format | Book |
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| id | DE-604.BV042163990 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T01:14:17Z |
| institution | BVB |
| isbn | 9781138804708 9781138804722 |
| language | English Slovenian |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027603560 |
| oclc_num | 915489323 |
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| owner_facet | DE-521 DE-19 DE-BY-UBM DE-1050 |
| physical | VII, 225 S. graph. Darst. |
| publishDate | 2015 |
| publishDateSearch | 2015 |
| publishDateSort | 2015 |
| publisher | Routledge |
| record_format | marc |
| spelling | Podnar, Klement Verfasser aut Korporativno kommuniciranje Corporate communication a marketing viewpoint Klement Podnar 1. publ. London [u.a.] Routledge 2015 VII, 225 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Corporate Identity (DE-588)4193565-2 gnd rswk-swf Corporate Communication (DE-588)4313131-1 gnd rswk-swf (DE-588)4123623-3 Lehrbuch gnd-content Corporate Communication (DE-588)4313131-1 s Corporate Identity (DE-588)4193565-2 s DE-604 |
| spellingShingle | Podnar, Klement Corporate communication a marketing viewpoint Corporate Identity (DE-588)4193565-2 gnd Corporate Communication (DE-588)4313131-1 gnd |
| subject_GND | (DE-588)4193565-2 (DE-588)4313131-1 (DE-588)4123623-3 |
| title | Corporate communication a marketing viewpoint |
| title_alt | Korporativno kommuniciranje |
| title_auth | Corporate communication a marketing viewpoint |
| title_exact_search | Corporate communication a marketing viewpoint |
| title_full | Corporate communication a marketing viewpoint Klement Podnar |
| title_fullStr | Corporate communication a marketing viewpoint Klement Podnar |
| title_full_unstemmed | Corporate communication a marketing viewpoint Klement Podnar |
| title_short | Corporate communication |
| title_sort | corporate communication a marketing viewpoint |
| title_sub | a marketing viewpoint |
| topic | Corporate Identity (DE-588)4193565-2 gnd Corporate Communication (DE-588)4313131-1 gnd |
| topic_facet | Corporate Identity Corporate Communication Lehrbuch |
| work_keys_str_mv | AT podnarklement korporativnokommuniciranje AT podnarklement corporatecommunicationamarketingviewpoint |