Achieving service excellence: maximizing enterprise performance through innovation and technology
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Bibliographic Details
Main Author: Chang, C. M. , (Ching Ming) (Author)
Format: Electronic eBook
Language:English
Published: New York, New York (222 East 46th Street, New York, NY 10017) Business Expert Press 2014
Edition:First edition
Series:2014 digital library
Service systems and innovations in business and society collection
Subjects:
Item Description:Part of: 2014 digital library. - Mode of access: World Wide Web. - System requirements: Adobe Acrobat reader
Includes bibliographical references (pages 121-126) and index
As the service sectors play an increasingly important role in all economies worldwide, service executives and professionals are well advised to recognize two main pathways to achieving sustainable success in services, namely, enhancing the strategic differentiation and operational excellence of their service enterprises; obviously, these executives and their employees need to develop the knowledge and skills required to achieve such success. This book discusses actionable methodologies needed to generate creative ideas, including deciding on which ones to pursue, how to justify projects financially, how to manage the development projects for innovative services, how to reach out to customers, and how to offer them superior service support
Physical Description:1 Online-Ressource (xiv, 130 pages)
ISBN:9781606495452

There is no print copy available.

Interlibrary loan Place Request Caution: Not in THWS collection!