How life sciences companies can stimulate patient compliance: an integrative approach
Gespeichert in:
| 1. Verfasser: | |
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| Format: | Abschlussarbeit Buch |
| Sprache: | English |
| Veröffentlicht: |
2012
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| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | VIII, 132 S. graph. Darst. 21 cm |
Internformat
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Datensatz im Suchindex
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| adam_text | IMAGE 1
CONTENTS
LIST OF FIGURES V
LIST OF TABLES VII
1 INTRODUCTION 1
1.1 PRACTICAL AND EMPIRICAL RELEVANCE OF STIMULATING PATIENT
COMPLIANCE... 1
1.2 RESEARCH GOALS AND STRUCTURE 4
2 DEFINITION, THEORETICAL BACKGROUND AND LITERATURE REVIEW 6
2.1 DEFINITION OF PATIENT COMPLIANCE 6
2.2 THEORETICAL BACKGROUND 8
2.2.1 HEALTH BELIEF MODEL 9
2.2.2 THEORY OF PLANNED BEHAVIOR 11
2.2.3 SOCIAL COGNITIVE THEORY 14
2.2.4 PROTECTION MOTIVATION THEORY 16
2.3 LITERATURE REVIEW OF PATIENT COMPLIANCE 18
2.3.1 MARKETING LITERATURE ON PATIENT COMPLIANCE 18
2.3.2 HEALTH LITERATURE ON PATIENT COMPLIANCE 27
2.4 CONCLUSION OF THEORETICAL BACKGROUND AND LITERATURE REVIEW 38
3 STUDY ONE: CONTRASTING THE INFLUENCE OF EXTERNAL CUES AND INTERNAL
BEHAVIORAL RATIONALES ON PATIENT COMPLIANCE 40
3.1 INTRODUCTION 40
3.2 THEORETICAL BACKGROUND, FRAMEWORK, AND CONSTRUCTS 42
3.2.1 THEORETICAL BACKGROUND 42
3.2.2 FRAMEWORK AND CONSTRUCTS 44
3.3 DEVELOPMENT OF HYPOTHESES 46
3.3.1 MAIN EFFECTS 46
3.3.2 MODERATING EFFECTS 49
3.4 RESEARCH AND STUDY DESIGN 51
3.4.1 DATA COLLECTION AND SAMPLE 51
HTTP://D-NB.INFO/1026697468
IMAGE 2
3.4.2 MEASURES 52
3.4.3 DATA ANALYSIS 52
3.5 RESULTS 53
3.5.1 MAIN EFFECTS 53
3.5.2 MODERATING EFFECTS 55
3.6 DISCUSSION 57
3.6.1 RESEARCH ISSUES 57
3.6.2 MANAGERIAL ISSUES 58
3.7 APPENDIX 61
4 STUDY TWO: STIMULATING PATIENT COMPLIANCE VIA SELF-SERVICE
TECHNOLOGIES 63
4.1 INTRODUCTION 63
4.2 THEORETICAL FRAMEWORK 65
4.3 HYPOTHESIS DEVELOPMENT 66
4.4 EXPERIMENT 68
4.4.1 SUBJECTS 68
4.4.2 MEASUREMENTS 70
4.4.3 RESULTS 75
4.5 DISCUSSION 77
4.5.1 RESEARCH ISSUES 77
4.5.2 MANAGERIAL ISSUES 79
4.6 APPENDIX 81
5 STUDY THREE: PERSON-BASED TESTIMONIALS AND MESSAGE TONALITY
IMPLICATIONS FOR EFFECTIVE HEALTH COMMUNICATIONS 84
5.1 INTRODUCTION 84
5.2 CONCEPTUAL FRAMEWORK AND HYPOTHESES 85
5.3 EXPERIMENTAL DESIGN 89
5.3.1 PROCEDURE 89
5.3.2 MEASURES 92
5.3.3 RESULTS 93
II
IMAGE 3
5.4 DISCUSSION 96
5.4.1 RESEARCH ISSUES 96
5.4.2 MANAGERIAL ISSUES 98
6 OVERALL DISCUSSION 100
6.1 SUMMARY OF KEY FINDINGS 100
6.2 IMPLICATIONS FOR ACADEMIC RESEARCH 104
6.2.1 CONCEPTUAL AND EMPIRICAL ISSUES 104
6.2.2 METHODOLOGICAL ISSUES 106
6.3 IMPLICATIONS FOR MANAGERIAL PRACTICE 109
7 REFERENCES 111
III
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| spelling | Bergner, Kai 1979- Verfasser (DE-588)1020885777 aut How life sciences companies can stimulate patient compliance an integrative approach von Kai Nico Bergner 2012 VIII, 132 S. graph. Darst. 21 cm txt rdacontent n rdamedia nc rdacarrier Mannheim, Univ., Diss., 2012 Anreizsystem (DE-588)4112532-0 gnd rswk-swf Patient (DE-588)4044903-8 gnd rswk-swf Therapie (DE-588)4059798-2 gnd rswk-swf (DE-588)4113937-9 Hochschulschrift gnd-content Patient (DE-588)4044903-8 s Therapie (DE-588)4059798-2 s Anreizsystem (DE-588)4112532-0 s DE-604 DNB Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027574478&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Bergner, Kai 1979- How life sciences companies can stimulate patient compliance an integrative approach Anreizsystem (DE-588)4112532-0 gnd Patient (DE-588)4044903-8 gnd Therapie (DE-588)4059798-2 gnd |
| subject_GND | (DE-588)4112532-0 (DE-588)4044903-8 (DE-588)4059798-2 (DE-588)4113937-9 |
| title | How life sciences companies can stimulate patient compliance an integrative approach |
| title_auth | How life sciences companies can stimulate patient compliance an integrative approach |
| title_exact_search | How life sciences companies can stimulate patient compliance an integrative approach |
| title_full | How life sciences companies can stimulate patient compliance an integrative approach von Kai Nico Bergner |
| title_fullStr | How life sciences companies can stimulate patient compliance an integrative approach von Kai Nico Bergner |
| title_full_unstemmed | How life sciences companies can stimulate patient compliance an integrative approach von Kai Nico Bergner |
| title_short | How life sciences companies can stimulate patient compliance |
| title_sort | how life sciences companies can stimulate patient compliance an integrative approach |
| title_sub | an integrative approach |
| topic | Anreizsystem (DE-588)4112532-0 gnd Patient (DE-588)4044903-8 gnd Therapie (DE-588)4059798-2 gnd |
| topic_facet | Anreizsystem Patient Therapie Hochschulschrift |
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