Psychology of branding:
Saved in:
| Format: | Book |
|---|---|
| Language: | English |
| Published: |
New York
Nova Science Publishers
2013
|
| Series: | Psychology research progress
|
| Subjects: | |
| Item Description: | Includes bibliographical references and index |
| Physical Description: | xi, 240 S. Ill. 26 cm |
| ISBN: | 9781626188174 |
Staff View
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| 245 | 1 | 0 | |a Psychology of branding |c W. Douglas Evans, editor |
| 264 | 1 | |a New York |b Nova Science Publishers |c 2013 | |
| 300 | |a xi, 240 S. |b Ill. |c 26 cm | ||
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| 490 | 0 | |a Psychology research progress | |
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| 650 | 4 | |a Branding (Marketing) |x Psychological aspects | |
| 650 | 4 | |a Brand name products |x Psychological aspects | |
| 700 | 1 | |a Evans, W. Douglas |e Sonstige |4 oth | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-027541889 | ||
Record in the Search Index
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| classification_rvk | QP 624 |
| ctrlnum | (OCoLC)900785131 (DE-599)BVBBV042101258 |
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| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV042101258 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T01:12:44Z |
| institution | BVB |
| isbn | 9781626188174 |
| language | English |
| lccn | 013016529 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027541889 |
| oclc_num | 900785131 |
| open_access_boolean | |
| owner | DE-1049 |
| owner_facet | DE-1049 |
| physical | xi, 240 S. Ill. 26 cm |
| publishDate | 2013 |
| publishDateSearch | 2013 |
| publishDateSort | 2013 |
| publisher | Nova Science Publishers |
| record_format | marc |
| series2 | Psychology research progress |
| spelling | Psychology of branding W. Douglas Evans, editor New York Nova Science Publishers 2013 xi, 240 S. Ill. 26 cm txt rdacontent n rdamedia nc rdacarrier Psychology research progress Includes bibliographical references and index Psychologie Branding (Marketing) Psychological aspects Brand name products Psychological aspects Evans, W. Douglas Sonstige oth |
| spellingShingle | Psychology of branding Psychologie Branding (Marketing) Psychological aspects Brand name products Psychological aspects |
| title | Psychology of branding |
| title_auth | Psychology of branding |
| title_exact_search | Psychology of branding |
| title_full | Psychology of branding W. Douglas Evans, editor |
| title_fullStr | Psychology of branding W. Douglas Evans, editor |
| title_full_unstemmed | Psychology of branding W. Douglas Evans, editor |
| title_short | Psychology of branding |
| title_sort | psychology of branding |
| topic | Psychologie Branding (Marketing) Psychological aspects Brand name products Psychological aspects |
| topic_facet | Psychologie Branding (Marketing) Psychological aspects Brand name products Psychological aspects |
| work_keys_str_mv | AT evanswdouglas psychologyofbranding |