Psychology of branding:
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
New York
Nova Science Publishers
2013
|
| Schriftenreihe: | Psychology research progress
|
| Schlagworte: | |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | xi, 240 S. Ill. 26 cm |
| ISBN: | 9781626188174 |
Internformat
MARC
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| 005 | 20150122 | ||
| 007 | t | ||
| 008 | 141002s2013 xxua||| |||| 00||| eng d | ||
| 010 | |a 013016529 | ||
| 020 | |a 9781626188174 |9 978-1-62618-817-4 | ||
| 035 | |a (OCoLC)900785131 | ||
| 035 | |a (DE-599)BVBBV042101258 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
| 044 | |a xxu |c US | ||
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| 082 | 0 | |a 658.8/27019 |2 23 | |
| 084 | |a QP 624 |0 (DE-625)141914: |2 rvk | ||
| 245 | 1 | 0 | |a Psychology of branding |c W. Douglas Evans, editor |
| 264 | 1 | |a New York |b Nova Science Publishers |c 2013 | |
| 300 | |a xi, 240 S. |b Ill. |c 26 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a Psychology research progress | |
| 500 | |a Includes bibliographical references and index | ||
| 650 | 4 | |a Psychologie | |
| 650 | 4 | |a Branding (Marketing) |x Psychological aspects | |
| 650 | 4 | |a Brand name products |x Psychological aspects | |
| 700 | 1 | |a Evans, W. Douglas |e Sonstige |4 oth | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-027541889 | ||
Datensatz im Suchindex
| _version_ | 1804152565247508480 |
|---|---|
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| bvnumber | BV042101258 |
| callnumber-first | H - Social Science |
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| callnumber-search | HF5415.1255 |
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| ctrlnum | (OCoLC)900785131 (DE-599)BVBBV042101258 |
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| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
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| dewey-search | 658.8/27019 |
| dewey-sort | 3658.8 527019 |
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| discipline | Wirtschaftswissenschaften |
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| id | DE-604.BV042101258 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T01:12:44Z |
| institution | BVB |
| isbn | 9781626188174 |
| language | English |
| lccn | 013016529 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027541889 |
| oclc_num | 900785131 |
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| owner | DE-1049 |
| owner_facet | DE-1049 |
| physical | xi, 240 S. Ill. 26 cm |
| publishDate | 2013 |
| publishDateSearch | 2013 |
| publishDateSort | 2013 |
| publisher | Nova Science Publishers |
| record_format | marc |
| series2 | Psychology research progress |
| spelling | Psychology of branding W. Douglas Evans, editor New York Nova Science Publishers 2013 xi, 240 S. Ill. 26 cm txt rdacontent n rdamedia nc rdacarrier Psychology research progress Includes bibliographical references and index Psychologie Branding (Marketing) Psychological aspects Brand name products Psychological aspects Evans, W. Douglas Sonstige oth |
| spellingShingle | Psychology of branding Psychologie Branding (Marketing) Psychological aspects Brand name products Psychological aspects |
| title | Psychology of branding |
| title_auth | Psychology of branding |
| title_exact_search | Psychology of branding |
| title_full | Psychology of branding W. Douglas Evans, editor |
| title_fullStr | Psychology of branding W. Douglas Evans, editor |
| title_full_unstemmed | Psychology of branding W. Douglas Evans, editor |
| title_short | Psychology of branding |
| title_sort | psychology of branding |
| topic | Psychologie Branding (Marketing) Psychological aspects Brand name products Psychological aspects |
| topic_facet | Psychologie Branding (Marketing) Psychological aspects Brand name products Psychological aspects |
| work_keys_str_mv | AT evanswdouglas psychologyofbranding |