Vertriebskonzeption und Vertriebssteuerung: die Instrumente des integrierten Kundenmanagements - CRM
Saved in:
| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | German |
| Published: |
München
Vahlen
2013
|
| Edition: | 5., vollst. überarb. und erw. Aufl. |
| Subjects: | |
| Online Access: | TUM01 Volltext |
| Item Description: | Includes bibliographical references and index |
| Physical Description: | 1 Online-Ressource (xx, 786 p.) Ill., graph. Darst., Kt. |
| ISBN: | 3800643340 9783800642649 9783800643349 |
Staff View
MARC
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| 100 | 1 | |a Winkelmann, Peter |d 1949- |e Verfasser |0 (DE-588)12335921X |4 aut | |
| 245 | 1 | 0 | |a Vertriebskonzeption und Vertriebssteuerung |b die Instrumente des integrierten Kundenmanagements - CRM |c von Peter Winkelmann |
| 250 | |a 5., vollst. überarb. und erw. Aufl. | ||
| 264 | 1 | |a München |b Vahlen |c 2013 | |
| 300 | |a 1 Online-Ressource (xx, 786 p.) |b Ill., graph. Darst., Kt. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 500 | |a Includes bibliographical references and index | ||
| 650 | 7 | |a BUSINESS & ECONOMICS / Industrial Management |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Management |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Management Science |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Organizational Behavior |2 bisacsh | |
| 650 | 7 | |a Sales management |2 fast | |
| 650 | 4 | |a Wirtschaft | |
| 650 | 4 | |a Sales management | |
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Record in the Search Index
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| any_adam_object | |
| author | Winkelmann, Peter 1949- |
| author_GND | (DE-588)12335921X |
| author_facet | Winkelmann, Peter 1949- |
| author_role | aut |
| author_sort | Winkelmann, Peter 1949- |
| author_variant | p w pw |
| building | Verbundindex |
| bvnumber | BV041990300 |
| classification_rvk | QP 600 QP 620 QP 621 |
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| ctrlnum | (OCoLC)834585464 (DE-599)BVBBV041990300 |
| dewey-full | 658.81 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.81 |
| dewey-search | 658.81 |
| dewey-sort | 3658.81 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 5., vollst. überarb. und erw. Aufl. |
| format | Electronic eBook |
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| id | DE-604.BV041990300 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T01:10:01Z |
| institution | BVB |
| isbn | 3800643340 9783800642649 9783800643349 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027432547 |
| oclc_num | 834585464 |
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| owner_facet | DE-91 DE-BY-TUM |
| physical | 1 Online-Ressource (xx, 786 p.) Ill., graph. Darst., Kt. |
| psigel | ZDB-4-NLEBK ZDB-4-NLEBK TUM_PDA_EBSCO_BAE_gekauft |
| publishDate | 2013 |
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| publisher | Vahlen |
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| spelling | Winkelmann, Peter 1949- Verfasser (DE-588)12335921X aut Vertriebskonzeption und Vertriebssteuerung die Instrumente des integrierten Kundenmanagements - CRM von Peter Winkelmann 5., vollst. überarb. und erw. Aufl. München Vahlen 2013 1 Online-Ressource (xx, 786 p.) Ill., graph. Darst., Kt. txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Sales management fast Wirtschaft Sales management Kundenmanagement (DE-588)4236865-0 gnd rswk-swf Vertrieb (DE-588)4127117-8 gnd rswk-swf Vertrieb (DE-588)4127117-8 s Kundenmanagement (DE-588)4236865-0 s DE-604 http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=678793 Aggregator Volltext |
| spellingShingle | Winkelmann, Peter 1949- Vertriebskonzeption und Vertriebssteuerung die Instrumente des integrierten Kundenmanagements - CRM BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Sales management fast Wirtschaft Sales management Kundenmanagement (DE-588)4236865-0 gnd Vertrieb (DE-588)4127117-8 gnd |
| subject_GND | (DE-588)4236865-0 (DE-588)4127117-8 |
| title | Vertriebskonzeption und Vertriebssteuerung die Instrumente des integrierten Kundenmanagements - CRM |
| title_auth | Vertriebskonzeption und Vertriebssteuerung die Instrumente des integrierten Kundenmanagements - CRM |
| title_exact_search | Vertriebskonzeption und Vertriebssteuerung die Instrumente des integrierten Kundenmanagements - CRM |
| title_full | Vertriebskonzeption und Vertriebssteuerung die Instrumente des integrierten Kundenmanagements - CRM von Peter Winkelmann |
| title_fullStr | Vertriebskonzeption und Vertriebssteuerung die Instrumente des integrierten Kundenmanagements - CRM von Peter Winkelmann |
| title_full_unstemmed | Vertriebskonzeption und Vertriebssteuerung die Instrumente des integrierten Kundenmanagements - CRM von Peter Winkelmann |
| title_short | Vertriebskonzeption und Vertriebssteuerung |
| title_sort | vertriebskonzeption und vertriebssteuerung die instrumente des integrierten kundenmanagements crm |
| title_sub | die Instrumente des integrierten Kundenmanagements - CRM |
| topic | BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Sales management fast Wirtschaft Sales management Kundenmanagement (DE-588)4236865-0 gnd Vertrieb (DE-588)4127117-8 gnd |
| topic_facet | BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Sales management Wirtschaft Kundenmanagement Vertrieb |
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| work_keys_str_mv | AT winkelmannpeter vertriebskonzeptionundvertriebssteuerungdieinstrumentedesintegriertenkundenmanagementscrm |