APA-Zitierstil (7. Ausg.)

Fisher, K. L. (2012). Markets never forget (but people do): How your memory is costing you money--and why this time isn't different. Wiley.

Chicago-Zitierstil (17. Ausg.)

Fisher, Kenneth L. Markets Never Forget (but People Do): How Your Memory Is Costing You Money--and Why This Time Isn't Different. Hoboken, N.J: Wiley, 2012.

MLA-Zitierstil (9. Ausg.)

Fisher, Kenneth L. Markets Never Forget (but People Do): How Your Memory Is Costing You Money--and Why This Time Isn't Different. Wiley, 2012.