Strategische Kommunikation und Stakeholdermanagement: Struktur, Implementierung, Erfolgsfaktoren
Saved in:
| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | German |
| Published: |
Erlangen
Publicis
2010
|
| Subjects: | |
| Online Access: | BTW01 Volltext |
| Physical Description: | 1 Online-Ressource (366 S.) |
| ISBN: | 9781282944596 9783895786570 |
Staff View
MARC
| LEADER | 00000nmm a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV041905219 | ||
| 003 | DE-604 | ||
| 005 | 20220218 | ||
| 007 | cr|uuu---uuuuu | ||
| 008 | 140612s2010 |||| o||u| ||||||ger d | ||
| 020 | |a 9781282944596 |c MyiLibrary |9 978-1-282-94459-6 | ||
| 020 | |a 9783895786570 |c Online |9 978-3-89578-657-0 | ||
| 035 | |a (OCoLC)728836824 | ||
| 035 | |a (DE-599)BVBBV041905219 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a ger | |
| 049 | |a DE-526 | ||
| 082 | 0 | |a 658.45 |2 22 | |
| 084 | |a QP 345 |0 (DE-625)141866: |2 rvk | ||
| 084 | |a QP 637 |0 (DE-625)141921: |2 rvk | ||
| 100 | 1 | |a Oestriecher, Klaus |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Strategische Kommunikation und Stakeholdermanagement |b Struktur, Implementierung, Erfolgsfaktoren |c von Klaus Oestreicher |
| 264 | 1 | |a Erlangen |b Publicis |c 2010 | |
| 300 | |a 1 Online-Ressource (366 S.) | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 650 | 4 | |a Customer relations | |
| 650 | 4 | |a Consumer satisfaction | |
| 650 | 4 | |a Customer loyalty | |
| 650 | 4 | |a Total quality management | |
| 650 | 0 | 7 | |a Stakeholder |0 (DE-588)4300861-6 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Kommunikationsstrategie |0 (DE-588)4201794-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Unternehmen |0 (DE-588)4061963-1 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Unternehmen |0 (DE-588)4061963-1 |D s |
| 689 | 0 | 1 | |a Kommunikationsstrategie |0 (DE-588)4201794-4 |D s |
| 689 | 0 | 2 | |a Stakeholder |0 (DE-588)4300861-6 |D s |
| 689 | 0 | |8 1\p |5 DE-604 | |
| 776 | 0 | 8 | |i Erscheint auch als |n Druckausgabe |z 978-3-89578-358-6 |
| 856 | 4 | 0 | |u http://lib.myilibrary.com?id=294459 |x Aggregator |3 Volltext |
| 912 | |a ZDB-26-MYL | ||
| 940 | 1 | |q BTW_PDA_MIL_KAUF | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-027348889 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
| 966 | e | |u https://ebookcentral.proquest.com/lib/th-wildau/detail.action?docID=661858 |l BTW01 |p ZDB-26-MYL |q BTW_PDA_MIL_KAUF |x Aggregator |3 Volltext | |
Record in the Search Index
| _version_ | 1804152263341506560 |
|---|---|
| any_adam_object | |
| author | Oestriecher, Klaus |
| author_facet | Oestriecher, Klaus |
| author_role | aut |
| author_sort | Oestriecher, Klaus |
| author_variant | k o ko |
| building | Verbundindex |
| bvnumber | BV041905219 |
| classification_rvk | QP 345 QP 637 |
| collection | ZDB-26-MYL |
| ctrlnum | (OCoLC)728836824 (DE-599)BVBBV041905219 |
| dewey-full | 658.45 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.45 |
| dewey-search | 658.45 |
| dewey-sort | 3658.45 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01951nmm a2200505zc 4500</leader><controlfield tag="001">BV041905219</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20220218 </controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">140612s2010 |||| o||u| ||||||ger d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781282944596</subfield><subfield code="c">MyiLibrary</subfield><subfield code="9">978-1-282-94459-6</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9783895786570</subfield><subfield code="c">Online</subfield><subfield code="9">978-3-89578-657-0</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)728836824</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV041905219</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">aacr</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">ger</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-526</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.45</subfield><subfield code="2">22</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 345</subfield><subfield code="0">(DE-625)141866:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 637</subfield><subfield code="0">(DE-625)141921:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Oestriecher, Klaus</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Strategische Kommunikation und Stakeholdermanagement</subfield><subfield code="b">Struktur, Implementierung, Erfolgsfaktoren</subfield><subfield code="c">von Klaus Oestreicher</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Erlangen</subfield><subfield code="b">Publicis</subfield><subfield code="c">2010</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 Online-Ressource (366 S.)</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Customer relations</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Consumer satisfaction</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Customer loyalty</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Total quality management</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Stakeholder</subfield><subfield code="0">(DE-588)4300861-6</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Kommunikationsstrategie</subfield><subfield code="0">(DE-588)4201794-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Unternehmen</subfield><subfield code="0">(DE-588)4061963-1</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Unternehmen</subfield><subfield code="0">(DE-588)4061963-1</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Kommunikationsstrategie</subfield><subfield code="0">(DE-588)4201794-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="2"><subfield code="a">Stakeholder</subfield><subfield code="0">(DE-588)4300861-6</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="8">1\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druckausgabe</subfield><subfield code="z">978-3-89578-358-6</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="u">http://lib.myilibrary.com?id=294459</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-26-MYL</subfield></datafield><datafield tag="940" ind1="1" ind2=" "><subfield code="q">BTW_PDA_MIL_KAUF</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-027348889</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://ebookcentral.proquest.com/lib/th-wildau/detail.action?docID=661858</subfield><subfield code="l">BTW01</subfield><subfield code="p">ZDB-26-MYL</subfield><subfield code="q">BTW_PDA_MIL_KAUF</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield></record></collection> |
| id | DE-604.BV041905219 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T01:07:56Z |
| institution | BVB |
| isbn | 9781282944596 9783895786570 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027348889 |
| oclc_num | 728836824 |
| open_access_boolean | |
| owner | DE-526 |
| owner_facet | DE-526 |
| physical | 1 Online-Ressource (366 S.) |
| psigel | ZDB-26-MYL BTW_PDA_MIL_KAUF ZDB-26-MYL BTW_PDA_MIL_KAUF |
| publishDate | 2010 |
| publishDateSearch | 2010 |
| publishDateSort | 2010 |
| publisher | Publicis |
| record_format | marc |
| spelling | Oestriecher, Klaus Verfasser aut Strategische Kommunikation und Stakeholdermanagement Struktur, Implementierung, Erfolgsfaktoren von Klaus Oestreicher Erlangen Publicis 2010 1 Online-Ressource (366 S.) txt rdacontent c rdamedia cr rdacarrier Customer relations Consumer satisfaction Customer loyalty Total quality management Stakeholder (DE-588)4300861-6 gnd rswk-swf Kommunikationsstrategie (DE-588)4201794-4 gnd rswk-swf Unternehmen (DE-588)4061963-1 gnd rswk-swf Unternehmen (DE-588)4061963-1 s Kommunikationsstrategie (DE-588)4201794-4 s Stakeholder (DE-588)4300861-6 s 1\p DE-604 Erscheint auch als Druckausgabe 978-3-89578-358-6 http://lib.myilibrary.com?id=294459 Aggregator Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Oestriecher, Klaus Strategische Kommunikation und Stakeholdermanagement Struktur, Implementierung, Erfolgsfaktoren Customer relations Consumer satisfaction Customer loyalty Total quality management Stakeholder (DE-588)4300861-6 gnd Kommunikationsstrategie (DE-588)4201794-4 gnd Unternehmen (DE-588)4061963-1 gnd |
| subject_GND | (DE-588)4300861-6 (DE-588)4201794-4 (DE-588)4061963-1 |
| title | Strategische Kommunikation und Stakeholdermanagement Struktur, Implementierung, Erfolgsfaktoren |
| title_auth | Strategische Kommunikation und Stakeholdermanagement Struktur, Implementierung, Erfolgsfaktoren |
| title_exact_search | Strategische Kommunikation und Stakeholdermanagement Struktur, Implementierung, Erfolgsfaktoren |
| title_full | Strategische Kommunikation und Stakeholdermanagement Struktur, Implementierung, Erfolgsfaktoren von Klaus Oestreicher |
| title_fullStr | Strategische Kommunikation und Stakeholdermanagement Struktur, Implementierung, Erfolgsfaktoren von Klaus Oestreicher |
| title_full_unstemmed | Strategische Kommunikation und Stakeholdermanagement Struktur, Implementierung, Erfolgsfaktoren von Klaus Oestreicher |
| title_short | Strategische Kommunikation und Stakeholdermanagement |
| title_sort | strategische kommunikation und stakeholdermanagement struktur implementierung erfolgsfaktoren |
| title_sub | Struktur, Implementierung, Erfolgsfaktoren |
| topic | Customer relations Consumer satisfaction Customer loyalty Total quality management Stakeholder (DE-588)4300861-6 gnd Kommunikationsstrategie (DE-588)4201794-4 gnd Unternehmen (DE-588)4061963-1 gnd |
| topic_facet | Customer relations Consumer satisfaction Customer loyalty Total quality management Stakeholder Kommunikationsstrategie Unternehmen |
| url | http://lib.myilibrary.com?id=294459 |
| work_keys_str_mv | AT oestriecherklaus strategischekommunikationundstakeholdermanagementstrukturimplementierungerfolgsfaktoren |