Great American billboards: 100 years of history by the side of the road
Early in the twentieth century as Americans climbed into their Model-Ts and took to the open road, U.S. manufacturers and retailers saw miles and miles of untapped promotional opportunity. The audaciously over-sized billboard has recruited, congratulated, sold, seduced, teased, taught, praised, and...
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Berkeley, CA. [u.a.]
Ten Speed Pr.
2007
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| Subjects: | |
| Online Access: | Inhaltsverzeichnis |
| Summary: | Early in the twentieth century as Americans climbed into their Model-Ts and took to the open road, U.S. manufacturers and retailers saw miles and miles of untapped promotional opportunity. The audaciously over-sized billboard has recruited, congratulated, sold, seduced, teased, taught, praised, and promoted everything under the sun ever since. In this book, America's ever-shifting social, cultural, political, and economic landscape is illustrated decade by decade, from 1900 to 2000, through the bold and evocative graphics of 260 posters, signs, and billboards. The book focuses on trends in fashion, food, transportation, recreation, entertainment, travel, and more. Offering a lively look back at the last century's cultural zeitgeist, this collection is a visual record of a largely unheralded and seldom reproduced American art form.--From publisher description |
| Physical Description: | 217 p. zahlr. Ill. 17 x 28 cm |
| ISBN: | 9781580086585 |
Staff View
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| 520 | |a Early in the twentieth century as Americans climbed into their Model-Ts and took to the open road, U.S. manufacturers and retailers saw miles and miles of untapped promotional opportunity. The audaciously over-sized billboard has recruited, congratulated, sold, seduced, teased, taught, praised, and promoted everything under the sun ever since. In this book, America's ever-shifting social, cultural, political, and economic landscape is illustrated decade by decade, from 1900 to 2000, through the bold and evocative graphics of 260 posters, signs, and billboards. The book focuses on trends in fashion, food, transportation, recreation, entertainment, travel, and more. Offering a lively look back at the last century's cultural zeitgeist, this collection is a visual record of a largely unheralded and seldom reproduced American art form.--From publisher description | ||
| 650 | 4 | |a Billboards / United States / History | |
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| 650 | 4 | |a Geschichte | |
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Record in the Search Index
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| adam_text | Contents
Introduction • 1
Chapter 1-10
Along America s Railways Roadways
(1900-1917)
Chapter 2 • 22
A World at War (1917-1918)
Chapter 3 • 30
A Stylish New Beginning (1920-1929)
Chapter 4 • 48
Uplifting Depression Spirits (1930-1939)
Chapter 5 • 72
Uncertain Times (The Pre-War 1940s)
Chapter 6 • 88
A Nation United (1942-1943)
Chapter 7*114
A Celebration (1944-1949)
Chapter 8 • 128
Outdoor Advertising Grows Up (1950-1959)
Chapter 9 • 148
New Concerns, New Attitudes (1960-1969)
Chapter 10 • 172
Reawakening Transition (1970-1979)
Chapter 11 • 194
Bigger, Brighter, Bolder (1980-1989)
Chapter 1 2 • 206
A New Era Begins (1990-1999)
Afterword • 217
|
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| publishDate | 2007 |
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| spelling | Basten, Fred E. Verfasser (DE-588)1056199342 aut Great American billboards 100 years of history by the side of the road Fred E. Basten Berkeley, CA. [u.a.] Ten Speed Pr. 2007 217 p. zahlr. Ill. 17 x 28 cm txt rdacontent n rdamedia nc rdacarrier Early in the twentieth century as Americans climbed into their Model-Ts and took to the open road, U.S. manufacturers and retailers saw miles and miles of untapped promotional opportunity. The audaciously over-sized billboard has recruited, congratulated, sold, seduced, teased, taught, praised, and promoted everything under the sun ever since. In this book, America's ever-shifting social, cultural, political, and economic landscape is illustrated decade by decade, from 1900 to 2000, through the bold and evocative graphics of 260 posters, signs, and billboards. The book focuses on trends in fashion, food, transportation, recreation, entertainment, travel, and more. Offering a lively look back at the last century's cultural zeitgeist, this collection is a visual record of a largely unheralded and seldom reproduced American art form.--From publisher description Billboards / United States / History Billboards fast Geschichte United States fast USA HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027197272&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Basten, Fred E. Great American billboards 100 years of history by the side of the road Billboards / United States / History Billboards fast Geschichte |
| title | Great American billboards 100 years of history by the side of the road |
| title_auth | Great American billboards 100 years of history by the side of the road |
| title_exact_search | Great American billboards 100 years of history by the side of the road |
| title_full | Great American billboards 100 years of history by the side of the road Fred E. Basten |
| title_fullStr | Great American billboards 100 years of history by the side of the road Fred E. Basten |
| title_full_unstemmed | Great American billboards 100 years of history by the side of the road Fred E. Basten |
| title_short | Great American billboards |
| title_sort | great american billboards 100 years of history by the side of the road |
| title_sub | 100 years of history by the side of the road |
| topic | Billboards / United States / History Billboards fast Geschichte |
| topic_facet | Billboards / United States / History Billboards Geschichte United States USA |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027197272&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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