Principles and practice of marketing:
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London [u.a.]
Sage
2014
|
| Edition: | 3. ed. |
| Subjects: | |
| Physical Description: | XXVII, 772 S. Ill., graph. Darst. |
| ISBN: | 9781446274002 9781446273999 |
Staff View
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| any_adam_object | |
| author | Blythe, Jim |
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| illustrated | Illustrated |
| indexdate | 2024-07-10T01:03:59Z |
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| isbn | 9781446274002 9781446273999 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027178209 |
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| physical | XXVII, 772 S. Ill., graph. Darst. |
| publishDate | 2014 |
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| publisher | Sage |
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| spelling | Blythe, Jim Verfasser (DE-588)1018330186 aut Principles and practice of marketing Jim Blythe 3. ed. London [u.a.] Sage 2014 XXVII, 772 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Industrial marketing Management Marketing Case studies Marketing Management Marketing (DE-588)4037589-4 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketing (DE-588)4037589-4 s DE-604 |
| spellingShingle | Blythe, Jim Principles and practice of marketing Industrial marketing Management Marketing Case studies Marketing Management Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4522595-3 |
| title | Principles and practice of marketing |
| title_auth | Principles and practice of marketing |
| title_exact_search | Principles and practice of marketing |
| title_full | Principles and practice of marketing Jim Blythe |
| title_fullStr | Principles and practice of marketing Jim Blythe |
| title_full_unstemmed | Principles and practice of marketing Jim Blythe |
| title_short | Principles and practice of marketing |
| title_sort | principles and practice of marketing |
| topic | Industrial marketing Management Marketing Case studies Marketing Management Marketing (DE-588)4037589-4 gnd |
| topic_facet | Industrial marketing Management Marketing Case studies Marketing Management Marketing Fallstudiensammlung |
| work_keys_str_mv | AT blythejim principlesandpracticeofmarketing |