Strategy implementation:
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London [u.a.]
Routledge
2014
|
| Edition: | 1. publ. |
| Subjects: | |
| Online Access: | Inhaltsverzeichnis |
| Item Description: | Includes index |
| Physical Description: | XX, 281 S. Ill., graph. Darst., Kt. |
| ISBN: | 9780415731980 9780415731997 |
Staff View
MARC
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| 245 | 1 | 0 | |a Strategy implementation |c Kurt Verweire |
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| 264 | 1 | |a London [u.a.] |b Routledge |c 2014 | |
| 300 | |a XX, 281 S. |b Ill., graph. Darst., Kt. | ||
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Record in the Search Index
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|---|---|
| adam_text | CONTENTS
List of figures
xi
List of tables
xiv
Foreword
xv
Preface
xvii
1
The challenges of strategy and implementation
1
Strategy implementation: a hot topic
2
Why is strategy implementation such a big challenge?
5
A new model for achieving competitive advantage
7
Structure of the book
10
Notes
ÎÎ
PARTI
Achieving competitive advantage through strategy,
alignment and commitment
13
2
Formulating a winning strategy
15
Back to the basics
16
Λ
winning strategy vs a mediocre strategy
1 7
Whom do we serve?
20
What do we provide?
23
What is our value proposition?
26
What is our operating model?
31
Key learning points
34
Notes
35
viii Contents
3
Implementing a winning strategy through strategic
alignment
36
What is strategy implementation?
36
Defining strategic alignment
40
None of the three, or all three?
49
Key learn ing po in ts
51
Notes
51
4
Implementing a winning strategy through commitment
53
Defining commitment
54
Creating organizational commitment through management maturity
55
Management maturity and strategy implementation challenges
65
Strategy implementation is about creating both alignment and commitment
68
Key ¡earning points
69
Notes
70
PART II
Strategy implementation at product leaders
71
5
What does it mean to be a product leader?
73
Product leaders: who are they?
74
The value proposition of product leaders: what is a best product
any
ша у
? 81
Key learning points
88
Notes
88
6
What does it take to be a product leader? How product
leaders implement strategy
90
The Product Leadership Pentagon: identifying the fifteen core activities
that constitute product leadership
91
Direction and goal setting: a clear innovation strategy and committed
top management
94
Operational processes: managing the fuzzy front and the speedy
back ends of innovation
98
Support processes: resource allocation and knowledge sharing
102
Evaluation and control processes: tracking and rewarding innovation
105
Organizational beliaviour: appropriate HR and a culture of
entrepreneurship,
informality, risk-taking and teamwork
109
Commitment and product leadership
113
Key learning points
115
Notes
115
Contents ix
7
Strategy implementation in practice: Studio
100;
a showcase in show business
117
The shaping of an international entertainment company
119
Studio
100
s
strategic choices
124
Studio
100:
a well-aligned product leader
121
Direction and goal setting: a clear innovation strategy and committed
top management
127
Operational processes: managing the fuzzy front and the speedy
back ends of innovation
128
Support processes: resource allocation and knowledge sharing
129
Evaluation and control processes: tracking and rewarding
innovation
131
Organizational behaviour processes: Studio
100
s
innovation culture
and structure
132
Studio
100
s
Product Leadership Pentagon
133
Studio
100
and strategy commitment
133
Key learning points
136
Notes
137
PART III
Strategy implementation at operational excellence
companies
139
8
What does it mean to be operationally excellent?
141
Operational excellence: what s in a name?
141
Hie value proposition of operationally excellent firms: what is
best price ?
143
Best access: how do you turn a hassle into a positive experience?
153
Key learning points
159
Notes
160
9
What does it take to be operationally excellent?
How operationally excellent firms implement strategy
161
The Operational Excellence Pentagon: identifying the fifteen core
activities that constitute true operational excellence
161
Direction and goal setting: a long-term focus on process excellence
supported by top
management
164
Operational processes: a strategic role for the operations function
168
Support processes: streamlining tasks and operations and supporting
quality-driven efforts throughout the supply chain
173
Evaluation and control processes: measuring and tracking process
excellence and quality
176
χ
Contents
Organizational behaviour: creating a business process orientation
throughout the entire organization
179
Operational excellence and commitment
183
Key learning points
185
Notes
186
10
Strategy implementation in practice: ING Direct USA
—
a rebel in the US banking industry
188
ING Direct USA: a rebel in the US banking industry
189
ING Direct USA: a well-aligned, operationally excellent organization
192
Direction and goal setting: a long-term focus on process excellence and
efficiency supported by top management
194
Operational processes: a strategic role for the operations function
196
Support processes: streamlining tasks and operations and the important
role of IT
191
Evaluation and control processes: measuring and tracking process
excellence and efficiency
198
Organizational behaviour processes: creating a business process
orientation throughout the entire organization
199
Strategic commitment at ING Direct USA
200
ING Direct USA s sale to Capital One
203
Key learning points
205
Notes
206
PART IV
Strategy implementation at customer-intimacy firms
207
11
What does it mean to be customer intimate?
209
Providing more conceptual clarity on customer intimacy
209
Best service: towards providing real solutions
212
Best connectivity: getting
—
and staying
—
connected
220
Key learning points
228
Notes
229
12
What does it take to be customer intimate? How
customer-intimacy organizations implement strategy
231
The Customer Intimacy Pentagon: identifying the fifteen core activities
that constitute customer intimacy
232
Direction and goal setting: an explicit service and relationship strategy
supported by the top
234
Operational processes: building credibility, trust, loyalty and
commitment
239
Contents xi
Support
processes:
a structured customer acquisition and relationship
management
243
Evaluation and control processes: measures that improve customer
loyalty
246
Organizational behaviour: creating a strong customer service culture
249
Commitment and customer intimacy
254
Key learning points
256
Notes
256
13
Strategy implementation in practice:
Château/brm :
customer intimacy and beyond
258
The
Châteauform
concept
259
Delivering the
Châteauform
experience
264
Direction and goal setting: an explicit service and relationship strategy
supported by the top
264
Operational processes: demonstrating expertise and delivering a great
experience
266
Support processes: further support to deliver a great service
267
Evaluation and control processes: a performance measurement system
that tracks and rewards customer service and loyalty
268
Organizational behaviour processes: a company with a strong service
culture
210
Strategic commitment at
Châteauform
273
Customer intimacy and beyond
214
Key learning points
276
Notes
276
Index
277
|
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| id | DE-604.BV041702733 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T01:03:17Z |
| institution | BVB |
| isbn | 9780415731980 9780415731997 |
| language | English |
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| physical | XX, 281 S. Ill., graph. Darst., Kt. |
| publishDate | 2014 |
| publishDateSearch | 2014 |
| publishDateSort | 2014 |
| publisher | Routledge |
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| spelling | Verweire, Kurt Verfasser (DE-588)171630475 aut Strategy implementation Kurt Verweire 1. publ. London [u.a.] Routledge 2014 XX, 281 S. Ill., graph. Darst., Kt. txt rdacontent n rdamedia nc rdacarrier Includes index Unternehmen (DE-588)4061963-1 gnd rswk-swf Strategische Planung (DE-588)4309237-8 gnd rswk-swf Implementation (DE-588)4026661-8 gnd rswk-swf (DE-588)4151278-9 Einführung gnd-content Unternehmen (DE-588)4061963-1 s Strategische Planung (DE-588)4309237-8 s Implementation (DE-588)4026661-8 s b DE-604 Erscheint auch als Online-Ausgabe 978-1-315-84944-7 Digitalisierung UB Regensburg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027143031&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Verweire, Kurt Strategy implementation Unternehmen (DE-588)4061963-1 gnd Strategische Planung (DE-588)4309237-8 gnd Implementation (DE-588)4026661-8 gnd |
| subject_GND | (DE-588)4061963-1 (DE-588)4309237-8 (DE-588)4026661-8 (DE-588)4151278-9 |
| title | Strategy implementation |
| title_auth | Strategy implementation |
| title_exact_search | Strategy implementation |
| title_full | Strategy implementation Kurt Verweire |
| title_fullStr | Strategy implementation Kurt Verweire |
| title_full_unstemmed | Strategy implementation Kurt Verweire |
| title_short | Strategy implementation |
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| topic_facet | Unternehmen Strategische Planung Implementation Einführung |
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