Business Research: enjoy creating, developing and witing your business project

Business Research is a groundbreaking book for student researchers who need to conceive, conduct, and complete a new research project for the first time. It concentrates on the business organization and gives invaluable practical advice on going out into the field and conducting interviews, research...

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Bibliographic Details
Main Author: Ng, Wilson (Author)
Format: Book
Language:English
Published: London [u.a.] Kogan Page 2014
Subjects:
Summary:Business Research is a groundbreaking book for student researchers who need to conceive, conduct, and complete a new research project for the first time. It concentrates on the business organization and gives invaluable practical advice on going out into the field and conducting interviews, researching problems and learning about organizations. Through its conversational, accessible style and its adoption of a student's perspective, this book will make the process of learning about research enjoyable and the resulting research project outstanding
Physical Description:VII, 222 S. graph. Darst.
ISBN:9780749468958
9780749468965

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