Marketing strategy: casebook
Saved in:
| Format: | Book |
|---|---|
| Language: | English |
| Published: |
Cambridge [u.a.]
Cambridge Univ. Press
2013
|
| Edition: | 1. publ. |
| Subjects: | |
| Physical Description: | VIII, 108 S. Ill., graph. Darst. |
| ISBN: | 9781107607309 9781107607293 9781107651302 |
Staff View
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV041416040 | ||
| 003 | DE-604 | ||
| 005 | 20211115 | ||
| 007 | t | ||
| 008 | 131114s2013 ad|| |||| 00||| eng d | ||
| 020 | |a 9781107607309 |9 978-1-107-60730-9 | ||
| 020 | |a 9781107607293 |9 978-1-107-60729-3 | ||
| 020 | |a 9781107651302 |9 978-1-107-65130-2 | ||
| 035 | |a (OCoLC)864594182 | ||
| 035 | |a (DE-599)BVBBV041416040 | ||
| 040 | |a DE-604 |b ger |e rakwb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-1050 | ||
| 245 | 1 | 0 | |a Marketing strategy |b casebook |c ed. by Mark G. Edwards ... |
| 250 | |a 1. publ. | ||
| 264 | 1 | |a Cambridge [u.a.] |b Cambridge Univ. Press |c 2013 | |
| 300 | |a VIII, 108 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 0 | 7 | |a Fallstudie |0 (DE-588)4124897-1 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketingstrategie |0 (DE-588)4120697-6 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Marketingstrategie |0 (DE-588)4120697-6 |D s |
| 689 | 0 | 1 | |a Fallstudie |0 (DE-588)4124897-1 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Edwards, Mark G. |e Sonstige |4 oth | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-026863232 | ||
Record in the Search Index
| _version_ | 1804151530256859136 |
|---|---|
| any_adam_object | |
| building | Verbundindex |
| bvnumber | BV041416040 |
| ctrlnum | (OCoLC)864594182 (DE-599)BVBBV041416040 |
| edition | 1. publ. |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01124nam a2200349 c 4500</leader><controlfield tag="001">BV041416040</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20211115 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">131114s2013 ad|| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781107607309</subfield><subfield code="9">978-1-107-60730-9</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781107607293</subfield><subfield code="9">978-1-107-60729-3</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781107651302</subfield><subfield code="9">978-1-107-65130-2</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)864594182</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV041416040</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakwb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-1050</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Marketing strategy</subfield><subfield code="b">casebook</subfield><subfield code="c">ed. by Mark G. Edwards ...</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">1. publ.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Cambridge [u.a.]</subfield><subfield code="b">Cambridge Univ. Press</subfield><subfield code="c">2013</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">VIII, 108 S.</subfield><subfield code="b">Ill., graph. Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Fallstudie</subfield><subfield code="0">(DE-588)4124897-1</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketingstrategie</subfield><subfield code="0">(DE-588)4120697-6</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketingstrategie</subfield><subfield code="0">(DE-588)4120697-6</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Fallstudie</subfield><subfield code="0">(DE-588)4124897-1</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Edwards, Mark G.</subfield><subfield code="e">Sonstige</subfield><subfield code="4">oth</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-026863232</subfield></datafield></record></collection> |
| id | DE-604.BV041416040 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T00:56:17Z |
| institution | BVB |
| isbn | 9781107607309 9781107607293 9781107651302 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-026863232 |
| oclc_num | 864594182 |
| open_access_boolean | |
| owner | DE-1050 |
| owner_facet | DE-1050 |
| physical | VIII, 108 S. Ill., graph. Darst. |
| publishDate | 2013 |
| publishDateSearch | 2013 |
| publishDateSort | 2013 |
| publisher | Cambridge Univ. Press |
| record_format | marc |
| spelling | Marketing strategy casebook ed. by Mark G. Edwards ... 1. publ. Cambridge [u.a.] Cambridge Univ. Press 2013 VIII, 108 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Fallstudie (DE-588)4124897-1 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 s Fallstudie (DE-588)4124897-1 s DE-604 Edwards, Mark G. Sonstige oth |
| spellingShingle | Marketing strategy casebook Fallstudie (DE-588)4124897-1 gnd Marketingstrategie (DE-588)4120697-6 gnd |
| subject_GND | (DE-588)4124897-1 (DE-588)4120697-6 |
| title | Marketing strategy casebook |
| title_auth | Marketing strategy casebook |
| title_exact_search | Marketing strategy casebook |
| title_full | Marketing strategy casebook ed. by Mark G. Edwards ... |
| title_fullStr | Marketing strategy casebook ed. by Mark G. Edwards ... |
| title_full_unstemmed | Marketing strategy casebook ed. by Mark G. Edwards ... |
| title_short | Marketing strategy |
| title_sort | marketing strategy casebook |
| title_sub | casebook |
| topic | Fallstudie (DE-588)4124897-1 gnd Marketingstrategie (DE-588)4120697-6 gnd |
| topic_facet | Fallstudie Marketingstrategie |
| work_keys_str_mv | AT edwardsmarkg marketingstrategycasebook |