Media today: mass communication in a converging world
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York [u.a.]
Routledge
2014
|
| Edition: | 5. ed. |
| Subjects: | |
| Online Access: | Inhaltsverzeichnis |
| Item Description: | Includes bibliographical references and index |
| Physical Description: | XXII, 438 S. Ill., graph. Darst. |
| ISBN: | 9780415536424 9780415536431 |
Staff View
MARC
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| 100 | 1 | |a Turow, Joseph |d 1950- |e Verfasser |0 (DE-588)137243421 |4 aut | |
| 245 | 1 | 0 | |a Media today |b mass communication in a converging world |c Joseph Turow |
| 250 | |a 5. ed. | ||
| 264 | 1 | |a New York [u.a.] |b Routledge |c 2014 | |
| 300 | |a XXII, 438 S. |b Ill., graph. Darst. | ||
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| 500 | |a Includes bibliographical references and index | ||
| 650 | 4 | |a Massenmedien | |
| 650 | 4 | |a Mass media | |
| 650 | 0 | 7 | |a Massenkommunikation |0 (DE-588)4037875-5 |2 gnd |9 rswk-swf |
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Record in the Search Index
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|---|---|
| adam_text | Brief
Contents
Part I The Nature and Business of Media
1-156
1
Understanding Mass Media, Convergence, and the Importance
of Media Literacy
.......................................................................................2
2
Making Sense of Research on Media Effects and Media
Culture
.....................................................................................................28
3
The Business of Media
............................................................................57
4
Financing and Shaping the Media: Advertising, Public Relations,
and Marketing Communications
..............................................................90
5
Controls on Media Content: Government Regulation,
Self-Regulation, and Ethics
...................................................................123
Part II The Media Industries
157-419
Preface: The Forces Driving Convergence in Media Industries
...............157
6
The Internet Industry
.............................................................................168
7
The Book Industry
.................................................................................191
8
The Newspaper Industry
........................................................................219
9
The Magazine Industry
..........................................................................246
10
The Recording Industry
.........................................................................271
11
The Radio Industry
................................................................................301
12
The Movie Industry
................................................................................335
13
The Television Industry
..........................................................................364
14
The Video Game Industry
.......................................................................396
Epilogue
.......................................................................................................420
Notes
............................................................................................................422
Photo Credits
...............................................................................................427
Index
............................................................................................................429
|
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| ctrlnum | (OCoLC)867144848 (DE-599)BVBBV041404201 |
| dewey-full | 302.23 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 302 - Social interaction |
| dewey-raw | 302.23 |
| dewey-search | 302.23 |
| dewey-sort | 3302.23 |
| dewey-tens | 300 - Social sciences |
| discipline | Allgemeines Soziologie |
| edition | 5. ed. |
| format | Book |
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| spelling | Turow, Joseph 1950- Verfasser (DE-588)137243421 aut Media today mass communication in a converging world Joseph Turow 5. ed. New York [u.a.] Routledge 2014 XXII, 438 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Massenmedien Mass media Massenkommunikation (DE-588)4037875-5 gnd rswk-swf Massenmedien (DE-588)4037877-9 gnd rswk-swf 1\p (DE-588)4151278-9 Einführung gnd-content Massenmedien (DE-588)4037877-9 s Massenkommunikation (DE-588)4037875-5 s 2\p DE-604 Erscheint auch als Online-Ausgabe 978-0-203-11158-1 Digitalisierung UB Bamberg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=026851640&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Turow, Joseph 1950- Media today mass communication in a converging world Massenmedien Mass media Massenkommunikation (DE-588)4037875-5 gnd Massenmedien (DE-588)4037877-9 gnd |
| subject_GND | (DE-588)4037875-5 (DE-588)4037877-9 (DE-588)4151278-9 |
| title | Media today mass communication in a converging world |
| title_auth | Media today mass communication in a converging world |
| title_exact_search | Media today mass communication in a converging world |
| title_full | Media today mass communication in a converging world Joseph Turow |
| title_fullStr | Media today mass communication in a converging world Joseph Turow |
| title_full_unstemmed | Media today mass communication in a converging world Joseph Turow |
| title_short | Media today |
| title_sort | media today mass communication in a converging world |
| title_sub | mass communication in a converging world |
| topic | Massenmedien Mass media Massenkommunikation (DE-588)4037875-5 gnd Massenmedien (DE-588)4037877-9 gnd |
| topic_facet | Massenmedien Mass media Massenkommunikation Einführung |
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