CSR 2.0: transforming corporate sustainability and responsibility
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Berlin
Springer
2014
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| Series: | SpringerBriefs in Business
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| Subjects: | |
| Online Access: | Inhaltstext Inhaltsverzeichnis |
| Physical Description: | XI, 89 S. graph. Darst. 235 mm x 155 mm |
| ISBN: | 9783642408731 3642408737 |
Staff View
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Record in the Search Index
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CONTENTS
1 INTRODUCTION 1
1.1 A CRITICAL PERSPECTIVE 1
1.2 DEFINING THE DNA OF CSR 3
REFERENCES 5
2 THE STAGES OF CSR 7
2.1 DEFENSIVE CSR 7
2.2 CHARITABLE CSR 10
2.3 PROMOTIONAL CSR 12
2.4 STRATEGIC CSR 14
2.5 TRANSFORMATIVE CSR 16
REFERENCES 18
3 THE FAILURE OF CSR 1.0 21
3.1 ECOSYSTEMS DECLINE 21
3.2 CLIMATE CHANGE 22
3.3 POVERTY 24
3.4 INEQUALITY 25
3.5 CORRUPTION 26
3.6 THE LIMITATIONS OF CSR 1.0 27
3.7 PERIPHERAL CSR 28
3.8 INCREMENTAL CSR 30
3.9 UNECONOMIC CSR 31
REFERENCES 33
4 CSR 2.0 AS A NEW METAPHOR 35
4.1 INTRODUCTION TO WEB 2.0 35
4.2 APPLICATION TO CSR 2.0 36
4.3 LONG TAIL OF CSR 2.0 37
4.4 PRINCIPLES OF CSR 2.0 39
4.5 SHIFTING FROM CSR 1.0 TO CSR 2.0 40
4.6 WEB 2.0 AS A TRANSFORMATIONAL TOOL 42
4.6.1 PRINCIPLE 1: OPENNESS 42
HTTP://D-NB.INFO/1038377757
VI CONTENTS
4.6.2 PRINCIPLE 2: PEERING 44
4.6.3 PRINCIPLE 3: SHARING 45
4.6.4 PRINCIPLE 4: ACTING GLOBALLY 46
4.6.5 PRINCIPLE 5: MASS CUSTOMIZATION 47
4.7 CONCLUSION 48
REFERENCES 48
5 THE PRINCIPLES OF CSR 2.0 51
5.1 CREATIVITY 51
5.2 SCALABILITY 55
5.3 RESPONSIVENESS 57
5.4 GLOCALITY 58
5.5 CIRCULARITY 61
REFERENCES 63
6 ASSESSING CSR 2.0 PERFORMANCE 67
6.1 STAGES OF CSR 68
6.1.1 DEFENSIVE CSR 69
6.1.2 CHARITABLE CSR 69
6.1.3 PROMOTIONAL CSR 70
6.1.4 STRATEGIC CSR 71
6.1.5 TRANSFORMATIVE CSR (OR CSR 2.0) 72
6.2 PRINCIPLES OF CSR 2.0 73
6.2.1 CREATIVITY 74
6.2.2 SCALABILITY 75
6.2.3 RESPONSIVENESS 75
6.2.4 GLOCALITY 76
6.2.5 CIRCULARITY 76
6.3 DNA OF CSR 2.0 77
6.3.1 VALUE CREATION 78
6.3.2 GOOD GOVERNANCE 79
6.3.3 SOCIETAL CONTRIBUTION 80
6.3.4 ENVIRONMENTAL INTEGRITY 80
6.4 CONCLUSION 80
REFERENCES 81
7 CONCLUSION 83
7.1 IMPLEMENTATION OF CSR 2.0 83
7.1.1 CHALLENGES AND RESPONSES 83
7.1.2 TAKING ACTION 85
7.2 TOWARDS RESPONSIBLE CAPITALISM 86
REFERENCES 87
ABOUT THE AUTHOR 89 |
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| isbn | 9783642408731 3642408737 |
| language | English |
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| physical | XI, 89 S. graph. Darst. 235 mm x 155 mm |
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| spelling | Visser, Wayne Verfasser aut CSR 2.0 transforming corporate sustainability and responsibility Wayne Visser Berlin Springer 2014 XI, 89 S. graph. Darst. 235 mm x 155 mm txt rdacontent n rdamedia nc rdacarrier SpringerBriefs in Business Corporate Social Responsibility (DE-588)7697760-2 gnd rswk-swf Nachhaltigkeit (DE-588)4326464-5 gnd rswk-swf Corporate Social Responsibility (DE-588)7697760-2 s Nachhaltigkeit (DE-588)4326464-5 s DE-604 text/html http://deposit.dnb.de/cgi-bin/dokserv?id=4421335&prov=M&dok_var=1&dok_ext=htm Inhaltstext DNB Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=026849776&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Visser, Wayne CSR 2.0 transforming corporate sustainability and responsibility Corporate Social Responsibility (DE-588)7697760-2 gnd Nachhaltigkeit (DE-588)4326464-5 gnd |
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| title | CSR 2.0 transforming corporate sustainability and responsibility |
| title_auth | CSR 2.0 transforming corporate sustainability and responsibility |
| title_exact_search | CSR 2.0 transforming corporate sustainability and responsibility |
| title_full | CSR 2.0 transforming corporate sustainability and responsibility Wayne Visser |
| title_fullStr | CSR 2.0 transforming corporate sustainability and responsibility Wayne Visser |
| title_full_unstemmed | CSR 2.0 transforming corporate sustainability and responsibility Wayne Visser |
| title_short | CSR 2.0 |
| title_sort | csr 2 0 transforming corporate sustainability and responsibility |
| title_sub | transforming corporate sustainability and responsibility |
| topic | Corporate Social Responsibility (DE-588)7697760-2 gnd Nachhaltigkeit (DE-588)4326464-5 gnd |
| topic_facet | Corporate Social Responsibility Nachhaltigkeit |
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