Management of product variety of complex products in business-to-business environments:
Saved in:
| Main Author: | |
|---|---|
| Format: | Thesis Book |
| Language: | English |
| Published: |
2013
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| Subjects: | |
| Online Access: | Inhaltsverzeichnis |
| Physical Description: | XVI, 174, XXII S. Ill., graph. Darst. |
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MARC
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Record in the Search Index
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| adam_text | IMAGE 1
CONTENTS
LIST OF FIGURES IX
LIST OF TABLES XIII
LIST OF ABBREVIATIONS XV
1 INTRODUCTION 1
1.1 MOTIVATION 2
1.2 SCOPE 2
1.3 GOALS 2
1.4 STRUCTURE 3
2 SCOPE 5
2.1 PRACTICAL REQUIREMENTS 6
2.1.1 CHALLENGES 7
2.1.2 INDUSTRIAL CONTEXT 10
2.1.3 0 PRACTICAL APPLICABILITY 11
2.2 PRACTICAL VOID 12
3 LITERATURE REVIEW 15
3.1 THEORETICAL CONTEXT 16
3.1.1 INNOVATION MANAGEMENT 17
3.1.2 PRODUCT LIFE CYCLE MANAGEMENT 23
3.1.3 COMPLEX PRODUCTS AND SYSTEMS 27
3.1.4 SUPPLY CHAIN MANAGEMENT 30
3.2 UNDERSTANDING PRODUCT VARIETY 33
3.2.1 COMPLEXITY 33
3.2.2 PRODUCT VARIETY 36
3.2.3 SUSTAINABLE COMPETITIVE ADVANTAGE 45
V
HTTP://D-NB.INFO/1038515009
IMAGE 2
CONTENTS
3.2.4 CONCLUSIONS 48
3.3 RESEARCH ON PRODUCT VARIETY - CONTEXTUAL FRAMEWORK AND MANAGEMENT
APPROACHES 48
3.3.1 ECONOMICS 49
3.3.2 COMPLEXITY MANAGEMENT 49
3.3.3 PRODUCT VARIETY MANAGEMENT 52
3.3.3.1 STRATEGIES FOR VARIETY MANAGEMENT 53
3.3.3.2 OPERATIONALISATION OF VARIETY STRATEGIES 57
3.3.3.3 STEERING OF PRODUCT VARIETY 61
3.3.3.4 METRICS 63
3.4 ACADEMIC VOID 69
4 RESEARCH METHOD, GOALS AND QUESTIONS 73
4.1 RESEARCH QUESTIONS 73
4.2 RESEARCH METHOD 75
4.2.1 EXPERT INTERVIEWS 77
4.2.2 CASE STUDY RESEARCH 79
. 4.2.3 SYSTEM DYNAMICS 81
4.2.4 VALIDITY OF THE RESEARCH 87
4.3 GOALS 88
5 PRODUCT VARIETY IMPACT ANALYSIS 91
5.1 CASE STUDIES AND CONTEXTUAL FRAMEWORK 93
5.1.1 CASE STUDY 1 93
5.1.2 CASE STUDY 2 94
5.1.3 INDUSTRIAL SETTING 96
5.2 CAUSES AND DRIVERS OF PRODUCT VARIETY 97
5.2.1 DRIVERS OF PRODUCT VARIETY 98
5.2.2 RELEVANCE OF DRIVERS 103
5.2.3 CAUSES OF PRODUCT VARIETY 106
5.2.4 EFFECTS ON COST AND REVENUE BASE 108
5.2.5 DISCUSSION OF FINDINGS 109
5.3 IMPACT ON QUANTIFICATION/METRICS 112
5.3.1 THE PRACTITIONERS TAKE 112
5.3.2 METRICS 114
VI
IMAGE 3
CONTENTS
5.3.3 DISCUSSION 123
5.4 VARIETY MANAGEMENT MODEL 124
5.4.1 MODEL DESCRIPTION 125
5.4.1.1 SETTING UP THE VARIETY MANAGEMENT MODEL 126
5.4.1.2 CAUSAL LOOPS OF THE MODEL 126
5.4.1.3 DATA INPUT REQUIREMENTS 132
5.4.1.4 SIMULATION 133
5.4.1.5 RESULTS 133
5.4.2 APPLYING THE MODEL TO DIFFERENT CASES 134
5.5 CASE 1 - BUSINESS UNIT DIE CASTING 136
5.5.1 CASE DESCRIPTION 136
5.5.2 MODEL APPLICATION 139
5.5.3 SIMULATION 143
5.5.4 RESULTS FOR CASE 1 149
5.6 CASE 2 - BUSINESS UNIT VOITH PAPER 150
5.6.1 CASE DESCRIPTION 150
5.6.2 MODEL APPLICATION 151
5.6.3 SIMULATION 156
5.6.4 RESULTS FOR CASE 2 167
5.7 RESULTS AND APPLICABILITY 167
6 SUMMARY 171
6.1 RESULTS 171
6.2 LIMITATIONS AND FUTURE RESEARCH 174
A APPENDIX I
INDEX V
BIBLIOGRAPHY IX
VII
|
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| bvnumber | BV041211073 |
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| dewey-full | 658.5 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.5 |
| dewey-search | 658.5 |
| dewey-sort | 3658.5 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Thesis Book |
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| institution | BVB |
| language | English |
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| physical | XVI, 174, XXII S. Ill., graph. Darst. |
| publishDate | 2013 |
| publishDateSearch | 2013 |
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| spelling | Kuffer, Florian 1984- Verfasser (DE-588)1037380916 aut Management of product variety of complex products in business-to-business environments by Florian Kuffer 2013 XVI, 174, XXII S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Ulm, Univ., Diss., 2013 Industrial marketing Unternehmerischer Geschäftsverkehr (DE-588)7717733-2 gnd rswk-swf Produktdifferenzierung (DE-588)4126360-1 gnd rswk-swf (DE-588)4113937-9 Hochschulschrift gnd-content Produktdifferenzierung (DE-588)4126360-1 s Unternehmerischer Geschäftsverkehr (DE-588)7717733-2 s DE-604 DNB Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=026185777&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Kuffer, Florian 1984- Management of product variety of complex products in business-to-business environments Industrial marketing Unternehmerischer Geschäftsverkehr (DE-588)7717733-2 gnd Produktdifferenzierung (DE-588)4126360-1 gnd |
| subject_GND | (DE-588)7717733-2 (DE-588)4126360-1 (DE-588)4113937-9 |
| title | Management of product variety of complex products in business-to-business environments |
| title_auth | Management of product variety of complex products in business-to-business environments |
| title_exact_search | Management of product variety of complex products in business-to-business environments |
| title_full | Management of product variety of complex products in business-to-business environments by Florian Kuffer |
| title_fullStr | Management of product variety of complex products in business-to-business environments by Florian Kuffer |
| title_full_unstemmed | Management of product variety of complex products in business-to-business environments by Florian Kuffer |
| title_short | Management of product variety of complex products in business-to-business environments |
| title_sort | management of product variety of complex products in business to business environments |
| topic | Industrial marketing Unternehmerischer Geschäftsverkehr (DE-588)7717733-2 gnd Produktdifferenzierung (DE-588)4126360-1 gnd |
| topic_facet | Industrial marketing Unternehmerischer Geschäftsverkehr Produktdifferenzierung Hochschulschrift |
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