APA (7th ed.) Citation

Krüger, R., & Stumpf, A. (2013). Brand Growth Barriers: Identify, Understand, and Overcome Them. Springer. https://doi.org/10.1007/978-3-642-37108-0

Chicago Style (17th ed.) Citation

Krüger, Ralph, and Andreas Stumpf. Brand Growth Barriers: Identify, Understand, and Overcome Them. Berlin [u.a.]: Springer, 2013. https://doi.org/10.1007/978-3-642-37108-0.

MLA (9th ed.) Citation

Krüger, Ralph, and Andreas Stumpf. Brand Growth Barriers: Identify, Understand, and Overcome Them. Springer, 2013. https://doi.org/10.1007/978-3-642-37108-0.