APA (7th ed.) Citation

Gordon, I. (2013). Managing the new customer relationship: Strategies to engage the social customer and build lasting value. Wiley.

Chicago Style (17th ed.) Citation

Gordon, Ian. Managing the New Customer Relationship: Strategies to Engage the Social Customer and Build Lasting Value. Hoboken, N.J: Wiley, 2013.

MLA (9th ed.) Citation

Gordon, Ian. Managing the New Customer Relationship: Strategies to Engage the Social Customer and Build Lasting Value. Wiley, 2013.

Warning: These citations may not always be 100% accurate.