Business plan project a step-by-step guide to writing a business plan - Sellars, David (Business Expert Press, 2009)
Title from PDF t.p. (viewed Oct. 13, 2009). - Includes index
Introduction: entrepreneurs and the business plan -- Chapter 1. Opportunity analysis -- Chapter 2. Organization plan -- Chapter 3. Marketing plan -- Chapter 4. Financial plan -- Appendix: written business plan and oral presentation -- Index
Business Plan Project provides detailed instructions on how to write a comprehensive business plan for new ventures. The intended market segments are graduate or upper-level undergraduate students, entrepreneurs, consultants, and college instructors or corporate trainers. Business Plan Project can be used in executive development programs and over 10 college level courses