Web analytics strategies for information professionals: a LITA guide
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
Chicago
American Libr. Assoc.
2013
|
| Schriftenreihe: | LITA guide
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | Includes bibliographical references and index Understanding Web analytics for libraries -- Talking the talk : Web analytics terms and definitions -- Selecting and evaluating a Web analytics tool -- Creating customized Web analytics reports for libraries -- Action-oriented analytics : turning data into decisions -- Communicating website usage within your library -- Mobile analytics in libraries -- The right tools for the job : using analytics to drive design / Joelle Pitts and Tara L. Coleman -- Using Web analytics tools to revise a humanities library website / Harriett E. Green, Jordan Ruud, and Andrew Walsh -- Web analytics applied to online catalog usage at the University of Denver / Christopher C. Brown -- Optimizing open-source Web analytics tools for increased security of Wordpress and Drupal / Junior Tidal -- Appendixes. Glossary of Web analytics terms and concepts ; Web analytics tool profiles ; Bibliography and suggested resources |
| Beschreibung: | X, 224 S. Ill., graph. Darst., Kt. 23 cm |
| ISBN: | 9781555708979 1555708978 |
Internformat
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| 650 | 4 | |a Library Web sites / Statistical methods | |
| 650 | 4 | |a Web usage mining | |
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| 650 | 4 | |a Library Automation / utilization | |
| 650 | 4 | |a Statistics as Topic / methods | |
| 650 | 4 | |a Computer Communication Networks / utilization | |
| 650 | 4 | |a Information Systems / utilization | |
| 650 | 4 | |a Data Interpretation, Statistical | |
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Datensatz im Suchindex
| _version_ | 1804150325071839232 |
|---|---|
| adam_text | Contents
Preface
■
PART
1 ■
Introduction to Web Analytics in Libraries
Tabatha Farney and Nina McHale
1
Understanding Web Analytics for Libraries
3
2
Talking the Talk: Web Analytics Terms
and Definitions
15
3
Selecting and Evaluating a Web Analytics Tool
31
4
Creating Customized Web Analytics Reports
for Libraries
51
5
Action-Oriented Analytics: Turning Data
into Decisions
79
6
Communicating Website Usage within
Your Library
95
7
Mobile Analytics in Libraries
115
—I Contents
j
■
PART
2 ■
Using Web Analytics in Libraries Case Studies
8
The Right Tools for the Job: Using Analytics
to Drive Design
131
Joëlle
Pitts and
Tara L.
Coleman
9
Using Web Analytics Tools to Revise a Humanities
Library Website
147
Harriett E. Green, Jordan
Ruud,
and Andrew Walsh
10
Web Analytics Applied to Online Catalog Usage at
the University of Denver
167
Christopher
С
Brown
11
Optimizing Open-Source Web Analytics Tools for
Increased Security of WordPress and Drupal
183
Junior Tidal
APPENDIXES
A Glossary of Web Analytics Terms and Concepts
203
В
Web Analytics Tool Profiles
207
С
Bibliography and Suggested Resources
211
About the Authors and Chapter Contributors
213
Index
217
|
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| illustrated | Illustrated |
| indexdate | 2024-07-10T00:37:07Z |
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| isbn | 9781555708979 1555708978 |
| language | English |
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| spelling | Web analytics strategies for information professionals a LITA guide Tabatha Farney and Nina McHale Chicago American Libr. Assoc. 2013 X, 224 S. Ill., graph. Darst., Kt. 23 cm txt rdacontent n rdamedia nc rdacarrier LITA guide Includes bibliographical references and index Understanding Web analytics for libraries -- Talking the talk : Web analytics terms and definitions -- Selecting and evaluating a Web analytics tool -- Creating customized Web analytics reports for libraries -- Action-oriented analytics : turning data into decisions -- Communicating website usage within your library -- Mobile analytics in libraries -- The right tools for the job : using analytics to drive design / Joelle Pitts and Tara L. Coleman -- Using Web analytics tools to revise a humanities library website / Harriett E. Green, Jordan Ruud, and Andrew Walsh -- Web analytics applied to online catalog usage at the University of Denver / Christopher C. Brown -- Optimizing open-source Web analytics tools for increased security of Wordpress and Drupal / Junior Tidal -- Appendixes. Glossary of Web analytics terms and concepts ; Web analytics tool profiles ; Bibliography and suggested resources Library Web sites / Management Library Web sites / Statistical methods Web usage mining Library statistics Library Automation / utilization Statistics as Topic / methods Computer Communication Networks / utilization Information Systems / utilization Data Interpretation, Statistical World Wide Web (DE-588)4363898-3 gnd rswk-swf Bibliothek (DE-588)4006439-6 gnd rswk-swf Analyse (DE-588)4122795-5 gnd rswk-swf Management (DE-588)4037278-9 gnd rswk-swf Website (DE-588)4596172-4 gnd rswk-swf Bibliothek (DE-588)4006439-6 s Website (DE-588)4596172-4 s World Wide Web (DE-588)4363898-3 s Analyse (DE-588)4122795-5 s Management (DE-588)4037278-9 s DE-604 Farney, Tabatha Sonstige (DE-588)1036465764 oth McHale, Nina Sonstige oth Library and Information Technology Association Sonstige (DE-588)2057339-X oth Digitalisierung BSB Muenchen application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=025976673&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Web analytics strategies for information professionals a LITA guide Library Web sites / Management Library Web sites / Statistical methods Web usage mining Library statistics Library Automation / utilization Statistics as Topic / methods Computer Communication Networks / utilization Information Systems / utilization Data Interpretation, Statistical World Wide Web (DE-588)4363898-3 gnd Bibliothek (DE-588)4006439-6 gnd Analyse (DE-588)4122795-5 gnd Management (DE-588)4037278-9 gnd Website (DE-588)4596172-4 gnd |
| subject_GND | (DE-588)4363898-3 (DE-588)4006439-6 (DE-588)4122795-5 (DE-588)4037278-9 (DE-588)4596172-4 |
| title | Web analytics strategies for information professionals a LITA guide |
| title_auth | Web analytics strategies for information professionals a LITA guide |
| title_exact_search | Web analytics strategies for information professionals a LITA guide |
| title_full | Web analytics strategies for information professionals a LITA guide Tabatha Farney and Nina McHale |
| title_fullStr | Web analytics strategies for information professionals a LITA guide Tabatha Farney and Nina McHale |
| title_full_unstemmed | Web analytics strategies for information professionals a LITA guide Tabatha Farney and Nina McHale |
| title_short | Web analytics strategies for information professionals |
| title_sort | web analytics strategies for information professionals a lita guide |
| title_sub | a LITA guide |
| topic | Library Web sites / Management Library Web sites / Statistical methods Web usage mining Library statistics Library Automation / utilization Statistics as Topic / methods Computer Communication Networks / utilization Information Systems / utilization Data Interpretation, Statistical World Wide Web (DE-588)4363898-3 gnd Bibliothek (DE-588)4006439-6 gnd Analyse (DE-588)4122795-5 gnd Management (DE-588)4037278-9 gnd Website (DE-588)4596172-4 gnd |
| topic_facet | Library Web sites / Management Library Web sites / Statistical methods Web usage mining Library statistics Library Automation / utilization Statistics as Topic / methods Computer Communication Networks / utilization Information Systems / utilization Data Interpretation, Statistical World Wide Web Bibliothek Analyse Management Website |
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