APA (7th ed.) Citation

Malhotra, N. K. (2013). Essentials of marketing research (1. publ.). Pearson.

Chicago Style (17th ed.) Citation

Malhotra, Naresh K. Essentials of Marketing Research. 1. publ. Harlow, England [u.a.]: Pearson, 2013.

MLA (9th ed.) Citation

Malhotra, Naresh K. Essentials of Marketing Research. 1. publ. Pearson, 2013.