Mudie, P., & Cottam, A. (2006). Services marketing management (3. ed.). Elsevier/Butterworth-Heinemann.
Chicago Style (17th ed.) CitationMudie, Peter, and Angela Cottam. Services Marketing Management. 3. ed. Amsterdam: Elsevier/Butterworth-Heinemann, 2006.
MLA (9th ed.) CitationMudie, Peter, and Angela Cottam. Services Marketing Management. 3. ed. Elsevier/Butterworth-Heinemann, 2006.
Warning: These citations may not always be 100% accurate.