The CIM handbook of strategic marketing:
Gespeichert in:
| Format: | Elektronisch E-Book |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
Oxford [u.a.]
Butterworth-Heinemann
1998
|
| Schriftenreihe: | CIM professional
|
| Schlagworte: | |
| Online-Zugang: | BTU01 Volltext |
| Beschreibung: | Hier auch später erschienene, unveränderte Nachdrucke |
| Beschreibung: | 1 Online-Ressource (VIII, 290 S. graph. Darst.) |
| ISBN: | 0750626135 9780750626132 |
Internformat
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Datensatz im Suchindex
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| dewey-full | 658.802 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.802 |
| dewey-search | 658.802 |
| dewey-sort | 3658.802 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV040914654 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T00:35:15Z |
| institution | BVB |
| isbn | 0750626135 9780750626132 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-025893916 |
| oclc_num | 723609448 |
| open_access_boolean | |
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| owner_facet | DE-634 |
| physical | 1 Online-Ressource (VIII, 290 S. graph. Darst.) |
| psigel | ZDB-33-BMT ZDB-33-BMT BTU_PDA_BMT_Kauf |
| publishDate | 1998 |
| publishDateSearch | 1998 |
| publishDateSort | 1998 |
| publisher | Butterworth-Heinemann |
| record_format | marc |
| series2 | CIM professional |
| spelling | The CIM handbook of strategic marketing ed.: Colin Egan ... Oxford [u.a.] Butterworth-Heinemann 1998 1 Online-Ressource (VIII, 290 S. graph. Darst.) txt rdacontent c rdamedia cr rdacarrier CIM professional Hier auch später erschienene, unveränderte Nachdrucke Marketing Strategic planning Strategisches Management (DE-588)4124261-0 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Strategisches Management (DE-588)4124261-0 s Marketing (DE-588)4037589-4 s DE-604 Egan, Colin Sonstige oth http://www.sciencedirect.com/science/book/9780750626132 Verlag Volltext |
| spellingShingle | The CIM handbook of strategic marketing Marketing Strategic planning Strategisches Management (DE-588)4124261-0 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4124261-0 (DE-588)4037589-4 (DE-588)4143413-4 |
| title | The CIM handbook of strategic marketing |
| title_auth | The CIM handbook of strategic marketing |
| title_exact_search | The CIM handbook of strategic marketing |
| title_full | The CIM handbook of strategic marketing ed.: Colin Egan ... |
| title_fullStr | The CIM handbook of strategic marketing ed.: Colin Egan ... |
| title_full_unstemmed | The CIM handbook of strategic marketing ed.: Colin Egan ... |
| title_short | The CIM handbook of strategic marketing |
| title_sort | the cim handbook of strategic marketing |
| topic | Marketing Strategic planning Strategisches Management (DE-588)4124261-0 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Strategic planning Strategisches Management Aufsatzsammlung |
| url | http://www.sciencedirect.com/science/book/9780750626132 |
| work_keys_str_mv | AT egancolin thecimhandbookofstrategicmarketing |