APA (7th ed.) Citation

Siegel, E. (2013). Predictive analytics: The power to predict who will click, buy, lie, or die. Wiley.

Chicago Style (17th ed.) Citation

Siegel, Eric. Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die. Hoboken, N.J: Wiley, 2013.

MLA (9th ed.) Citation

Siegel, Eric. Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die. Wiley, 2013.