Media Audiences: 4 Audiences and Influences
Gespeichert in:
Format: | Buch |
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Sprache: | English |
Veröffentlicht: |
Los Angeles [u.a.]
Sage
2009
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Schriftenreihe: | Sage Benchmarks in Communication
Sage Benchmarks in Communication |
Online-Zugang: | Inhaltsverzeichnis |
Beschreibung: | VI, 358 S. graph. Darst. |
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Datensatz im Suchindex
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adam_text | Titel: Bd. 4. Media audiences. Audiences and influences
Autor:
Jahr: 2009
Contents
Volume 4: Audiences and Influences
Intended Effects - Political Campaigning
54. Appeals and Strategies of Negative Political Advertising 3
Brian L. Roddy and Gina M. Garramone
55. Campaign Advertisements versus Television News as Sources 14
of Political Issue Information
Xinshu Zhao and Steven H. Chaffee
56. Issue-Advocacy versus Candidate Advertising: Effects on Candidate 37
Preferences and Democratic Process
Michael Pfau, R. Lance Holbert, Erin Alison Szabo and Kelly Kaminski
57. The Impact of Political Advertising on Knowledge, Internet 51
Information Seeking, and Candidate Preference
Nicholas A Valentino, Vincent L. Hutchings and Dmitri Williams
Intended Effects - Social Marketing
58. Moving toward Synergy: Media Supplementation in the Stanford 69
Five-City Project
Caroline Schooler, June A. Flora and John W. Farquhar
59. Questioning the Value of Realism: Young Adults Processing of Messages 88
in Alcohol-Related Public Service Announcements and Advertising
Julie L. Andsager, Erica Weintraub Austin and Bruce E. Pinkleton
60. Seeking Health Information on the Internet: Lifestyle Choice or 109
Bad Attack of Cyberchondria?
Tania Lewis
Unintended Effects - Activities and Time Use
61. Reconsidering the Displacement Hypothesis: Television s Influence 127
on Children s Time Use
Diana C. Mutz, Donald E Roberts and D.P. van Vuuren
62. Mass Media, Social Norms, and Health Promotion Efforts: 146
A Longitudinal Study of Media Effects on Youth Binge Drinking
Itzhak Yanovitzky and Jo Stryker
Unintended Effects - Antisocial Behaviour
63. Effect of Television Violence on Aggressiveness 175
Jonathan L. Freedman
64. Television Violence and Aggression: The Debate Continues 200
Lynette Friedrich-Cofer and Aletha C. Huston
vi Contents
65. Television Violence and Aggression: A Rejoinder 215
Jonathan L Freedman
Unintended Effects - Public/Private Impression Formation
66. The Anatomy of Agenda-Setting Research 231
Everett M. Rogers, James W. Dealing and Dorine Bregman
67. Framing as a Theory of Media Effects 246
DietramA. Scheufele
68. Do Talk Shows Cultivate Adolescents Views of the World? 264
A Prolonged-Exposure Experiment
Patrick Rossler and Hans-Bernd Brosius
69. Media Effects on Ethnic Identity among Linguistic Majorities and 283
Minorities: A Longitudinal Study of a Bilingual Setting
Richard Clement, Susan C. Baker, Gordon Josephson and
KimberlyA Noels
Unintended Effects - Cognitive and Emotional Development
and Reactions
70. The Effects of Television Advertising on Materialism, Parent-Child 305
Conflict and Unhappiness: A Review of Research
Moniek Buijzen and Patti M. Valkenbwg
71. Media Effects and the Question of the Rational Audience: 323
Lessons from the Financial Markets
Aeron Davis
72. The Whole Nation Is listening to You : The Presentation of the Self 342
on a Tabloid Talk Radio Show
Sara O Sullivan
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spelling | Media Audiences 4 Audiences and Influences ed. by Barrie Gunter ... Los Angeles [u.a.] Sage 2009 VI, 358 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Sage Benchmarks in Communication Gunter, Barrie 1954- Sonstige (DE-588)170740765 oth (DE-604)BV040521336 4 HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=025367785&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | Media Audiences |
title | Media Audiences |
title_auth | Media Audiences |
title_exact_search | Media Audiences |
title_full | Media Audiences 4 Audiences and Influences ed. by Barrie Gunter ... |
title_fullStr | Media Audiences 4 Audiences and Influences ed. by Barrie Gunter ... |
title_full_unstemmed | Media Audiences 4 Audiences and Influences ed. by Barrie Gunter ... |
title_short | Media Audiences |
title_sort | media audiences audiences and influences |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=025367785&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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