Managing cultural differences:
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Bibliographic Details
Main Author: Moran, Robert T. (Author)
Format: Electronic eBook
Language:English
Published: Amsterdam Elsevier/Butterworth-Heinemann 2007
Edition:7th ed
Series:Managing cultural differences series
Subjects:
Online Access:TUM01
Volltext
Item Description:Includes bibliographical references and index
Foreword / by Lewis B. Campbell -- Prologue -- Acknowledgements -- 1. Global leaders and culture -- 2. Global leaders and communications -- 3. Global leadership in negotiations -- 4. Global leaders and the changing knowledge culture -- 5. Global leaders learn from other management systems -- 6. Women as leaders in global business -- 7. Managing diversity in the global work culture -- 8. Effective performance in the global marketplace -- 9. Leadership in creating cultural synergy -- 10. Managing transitions and relocations in the global workplace -- 11. Doing business with Middle Easterners -- 12. Doing business with Latin Americans -- 13. Doing business with Asians and Australians -- 14. Doing business with Europeans -- 15. Doing business with Africans -- 16. Doing business with North Americans -- Epilogue -- Index -- About the authors
"This seventh edition has been completely updated. In particular, the book presents a fuller discussion of global business today. Issues of terrorism and state security as they affect culture and business are discussed substantially as well. The structure and content of the book remain the same, with thorough updating of the plentiful region and country descriptions, demographic data, graphs and maps. Managing cultural differences, 7th edition differs from textbooks on international management because it zeroes in on culture as the crucial dimension and educates students about the cultures around the world so they will be better prepared to work successfully for a multinational corporation or in a global context."--Cover, p. 4
Physical Description:1 Online-Ressource (xvi, 708 p.)
ISBN:008047148X
9780080471488

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