APA (7th ed.) Citation

Ambler, T. (2003). Marketing and the bottom line: The marketing metrics to pump up cash flow ; [creating the measures of success] (2. ed.). Financial Times Prentice Hall.

Chicago Style (17th ed.) Citation

Ambler, Tim. Marketing and the Bottom Line: The Marketing Metrics to Pump Up Cash Flow ; [creating the Measures of Success]. 2. ed. London [u.a.]: Financial Times Prentice Hall, 2003.

MLA (9th ed.) Citation

Ambler, Tim. Marketing and the Bottom Line: The Marketing Metrics to Pump Up Cash Flow ; [creating the Measures of Success]. 2. ed. Financial Times Prentice Hall, 2003.