APA-Zitierstil (7. Ausg.)

Farson, R., & Keyes, R. (2002). The innovation paradox: The success of failure, the failure of success (1. paperback ed.). Free Press.

Chicago-Zitierstil (17. Ausg.)

Farson, Richard, und Ralph Keyes. The Innovation Paradox: The Success of Failure, the Failure of Success. 1. paperback ed. New York, NY [u.a.]: Free Press, 2002.

MLA-Zitierstil (9. Ausg.)

Farson, Richard, und Ralph Keyes. The Innovation Paradox: The Success of Failure, the Failure of Success. 1. paperback ed. Free Press, 2002.