Competing globally: mastering multicultural management and negotiations
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Bibliographic Details
Main Author: Elashmawi, Farid (Author)
Format: Electronic eBook
Language:English
Published: Boston [u.a.] Butterworth 2001
Taylor & Francis
Series:Managing cultural differences series
Subjects:
Online Access:BTW01
Item Description:Based on his firsthand experience, Farid Elashmawi has created a concise, valuable primer to 'going global'. 'Competing Globally' gives specific information about entering international markets, negotiating, conducting meetings and presentations, and working with international partners. 'Competing Globally' sheds light on varied business cultures, including those of North America, Europe, Japan, Korea, China, Indonesia, Thailand and the Middle East. Elashmawi uses case studies, anecdotes, social tips, self-tests, and tables to provide important insights into communicating, marketing, and negotiating with organizations outside throughout the world. This book is invaluable to business managers and students who need to enhance their cross-cultural negotiation skills to compete globally.
Physical Description:XVIII, 263 S.
ISBN:0877193711

There is no print copy available.

Interlibrary loan Place Request Caution: Not in THWS collection!