This is service design thinking: basics, tools, cases
Gespeichert in:
| Weitere Verfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Amsterdam
BIS Publishers
[2012]
|
| Ausgabe: | Paperback edition |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | Hier auch später erschienene, unveränderte Nachdrucke |
| Beschreibung: | 373 Seiten Illustrationen, Diagramme |
| ISBN: | 9789063692797 |
Internformat
MARC
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| 245 | 1 | 0 | |a This is service design thinking |b basics, tools, cases |c concept and editing: Marc Stickdorn, Jakob Schneider |
| 250 | |a Paperback edition | ||
| 264 | 1 | |a Amsterdam |b BIS Publishers |c [2012] | |
| 264 | 4 | |c © 2011-2012 | |
| 300 | |a 373 Seiten |b Illustrationen, Diagramme | ||
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Datensatz im Suchindex
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| adam_text | Basics
Introduction Preface 12
------■ The Design beyond the Design 14
Crowdsourcing Map 20
Howto use this Book 22
What is Definitions:
service design? Service Design as an
■wai inter-disciplinary approach 28
5 Principles of Service Design Thinking:
A dynamic language for
a dynamic approach 34
Marketing:
Connecting with people,
creating value 46
6/7
Contents
Who are these
service designers?
Fields of Service Design 54
Product Design:
Developing products
with service applications 56
Graphic Design:
Providing visual
explanation 68
Interaction Design:
Services as a series
of interactions 80
Social Design:
Delivering positive
social impact 88
Strategic Management:
Why corporations do
what they do 94
Operations Management:
The relentless quest
for efficiency 102
Design Ethnography:
Taking inspiration
from everyday life 108
How does service
design work?
What are the tools of
service design?
Tools of Service Design Thinking 120
The Iterative Process 122
AT-ONE 136
This is a Toolbox- not a Manual 146
Stakeholder Maps 150
Service Safaris 154
Shadowing 156
Customer Journey Maps 158
Contextual Interviews 162
The Five Whys 166
Cultural Probes 168
Mobile Ethnography 172
A Day in the Life 174
Expectation Maps 176
8/9
Contents
Personas 178
Idea Generation 180
What if... 182
Design Scenarios 184
Storyboards 186
Desktop Walkthrough 190
Service Prototypes 192
Service Staging 194
Agile Development 196
Co-Creation 198
Storytelling 202
Service Blueprints 204
Service Roleplay 208
Customer Lifecycle Maps 210
Business Model Canvas 212
Cases
Applied
service design
Service Design Thinking in Practice 218
NL Agency and DesignThinkers:
Service design for a
governmental organisation 221
Mypolice and Snook;
Service design for a
public organisation 235
Hello Change and Funky Projects:
Service design for an
application process 251
UPMC and Carnegie Mellon University;
Service design
for a hospital 267
SEB and Transformator:
Service design
fora bank 281
10/11
Contents
Deep service Deep Service Design Thinking 298
design thinking Integrating Service
Design Thinking and
Motivational Psychology 300
Service Design Research:
Yesterday, today
and tomorrow 308
Service Design and Biophilia 316
Appendix References 340
mmm* ****** Index 366
Fold-Out 374
Imprint 378
|
| any_adam_object | 1 |
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| discipline | Kunstgeschichte Informatik Soziologie Wirtschaftswissenschaften |
| edition | Paperback edition |
| format | Book |
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| id | DE-604.BV040254075 |
| illustrated | Illustrated |
| indexdate | 2024-11-13T04:00:29Z |
| institution | BVB |
| isbn | 9789063692797 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-025109979 |
| oclc_num | 802345995 |
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| physical | 373 Seiten Illustrationen, Diagramme |
| publishDate | 2012 |
| publishDateSearch | 2012 |
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| spellingShingle | This is service design thinking basics, tools, cases Service-Design (DE-588)1144189586 gnd Design (DE-588)4011510-0 gnd Dienstleistungsbetrieb (DE-588)4012181-1 gnd Dienstleistung (DE-588)4012178-1 gnd |
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| title | This is service design thinking basics, tools, cases |
| title_auth | This is service design thinking basics, tools, cases |
| title_exact_search | This is service design thinking basics, tools, cases |
| title_full | This is service design thinking basics, tools, cases concept and editing: Marc Stickdorn, Jakob Schneider |
| title_fullStr | This is service design thinking basics, tools, cases concept and editing: Marc Stickdorn, Jakob Schneider |
| title_full_unstemmed | This is service design thinking basics, tools, cases concept and editing: Marc Stickdorn, Jakob Schneider |
| title_short | This is service design thinking |
| title_sort | this is service design thinking basics tools cases |
| title_sub | basics, tools, cases |
| topic | Service-Design (DE-588)1144189586 gnd Design (DE-588)4011510-0 gnd Dienstleistungsbetrieb (DE-588)4012181-1 gnd Dienstleistung (DE-588)4012178-1 gnd |
| topic_facet | Service-Design Design Dienstleistungsbetrieb Dienstleistung Einführung Fallstudiensammlung |
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