APA (7th ed.) Citation

Martinez, P. (2012). The consumer mind: Brand perception and the implication for marketers. Kogan Page.

Chicago Style (17th ed.) Citation

Martinez, Pepe. The Consumer Mind: Brand Perception and the Implication for Marketers. London [u.a.]: Kogan Page, 2012.

MLA (9th ed.) Citation

Martinez, Pepe. The Consumer Mind: Brand Perception and the Implication for Marketers. Kogan Page, 2012.

Warning: These citations may not always be 100% accurate.