Be your own brand: achieve more of what you want by being more of who you are
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
San Francisco, CA
Berrett-Koehler Publishers
c2011
|
| Edition: | 2nd ed., updated and expanded. |
| Subjects: | |
| Online Access: | Inhaltsverzeichnis |
| Item Description: | Business/Leadership and management Includes bibliographical references (p. 135-136) and index |
| Physical Description: | ix, 143 p. ill. 22 cm |
| ISBN: | 9781605098104 |
Staff View
MARC
| LEADER | 00000nam a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV039887877 | ||
| 003 | DE-604 | ||
| 005 | 20120626 | ||
| 007 | t | ||
| 008 | 120214s2011 xxua||| |||| 00||| eng d | ||
| 010 | |a 2010039201 | ||
| 020 | |a 9781605098104 |c alk. paper |9 978-1-605-09810-4 | ||
| 035 | |a (OCoLC)802342774 | ||
| 035 | |a (DE-599)BVBBV039887877 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
| 044 | |a xxu |c US | ||
| 049 | |a DE-1049 | ||
| 050 | 0 | |a BF697 | |
| 082 | 0 | |a 158.1 | |
| 100 | 1 | |a McNally, David |d 1953- |e Verfasser |0 (DE-588)130059056 |4 aut | |
| 245 | 1 | 0 | |a Be your own brand |b achieve more of what you want by being more of who you are |c David McNally, Karl D. Speak |
| 250 | |a 2nd ed., updated and expanded. | ||
| 264 | 1 | |a San Francisco, CA |b Berrett-Koehler Publishers |c c2011 | |
| 300 | |a ix, 143 p. |b ill. |c 22 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Business/Leadership and management | ||
| 500 | |a Includes bibliographical references (p. 135-136) and index | ||
| 650 | 4 | |a Identity (Psychology) | |
| 650 | 4 | |a Brand name products |v Miscellanea | |
| 700 | 1 | |a Speak, Karl D. |d 1951- |e Sonstige |0 (DE-588)138661898 |4 oth | |
| 856 | 4 | 2 | |m LoC Fremddatenuebernahme |q application/pdf |u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=024746957&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |3 Inhaltsverzeichnis |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-024746957 | ||
Record in the Search Index
| _version_ | 1804148835396616192 |
|---|---|
| adam_text | BE YOUR OWN BRAND
/ MCNALLY, DAVID
: C2011
TABLE OF CONTENTS / INHALTSVERZEICHNIS
PERSONAL BRAND BASICS
PERSONAL BRAND : THE PERCEPTION THAT YOU MADE A DIFFERENCE
A STRONG PERSONAL BRAND DELIVERS : ON THREE IMPORTANT EXPECTATIONS
YOUR PERSONAL BRAND IS PERCEIVED : FROM THREE DIFFERENT DIMENSIONS
DESIGNING YOUR PERSONAL BRAND OF MAKING A DIFFERENCE
AUTHENTICITY : THE CORNERSTONE TO BUILDING A STRONG BRAND
CREATING YOUR BRAND PLATFORM : DIMENSIONS AND ETHOS
A PROMISE TO BE MORE OF WHO YOU ARE
HOW STRONG IS YOUR PERSONAL BRAND TODAY?
USING THE POWER OF ALIGNMENT TO BUILD A STRONG PERSONAL BRAND
ALIGNING TO BECOME A STRONGER BRAND
PERSONAL BRAND BUILDING HAS GONE SOCIAL
THE COURAGE TO LIVE YOUR BRAND.
DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT.
|
| any_adam_object | 1 |
| author | McNally, David 1953- |
| author_GND | (DE-588)130059056 (DE-588)138661898 |
| author_facet | McNally, David 1953- |
| author_role | aut |
| author_sort | McNally, David 1953- |
| author_variant | d m dm |
| building | Verbundindex |
| bvnumber | BV039887877 |
| callnumber-first | B - Philosophy, Psychology, Religion |
| callnumber-label | BF697 |
| callnumber-raw | BF697 |
| callnumber-search | BF697 |
| callnumber-sort | BF 3697 |
| callnumber-subject | BF - Psychology |
| ctrlnum | (OCoLC)802342774 (DE-599)BVBBV039887877 |
| dewey-full | 158.1 |
| dewey-hundreds | 100 - Philosophy & psychology |
| dewey-ones | 158 - Applied psychology |
| dewey-raw | 158.1 |
| dewey-search | 158.1 |
| dewey-sort | 3158.1 |
| dewey-tens | 150 - Psychology |
| discipline | Psychologie |
| edition | 2nd ed., updated and expanded. |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01504nam a2200385zc 4500</leader><controlfield tag="001">BV039887877</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20120626 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">120214s2011 xxua||| |||| 00||| eng d</controlfield><datafield tag="010" ind1=" " ind2=" "><subfield code="a">2010039201</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781605098104</subfield><subfield code="c">alk. paper</subfield><subfield code="9">978-1-605-09810-4</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)802342774</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV039887877</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">aacr</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">xxu</subfield><subfield code="c">US</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-1049</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">BF697</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">158.1</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">McNally, David</subfield><subfield code="d">1953-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)130059056</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Be your own brand</subfield><subfield code="b">achieve more of what you want by being more of who you are</subfield><subfield code="c">David McNally, Karl D. Speak</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">2nd ed., updated and expanded.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">San Francisco, CA</subfield><subfield code="b">Berrett-Koehler Publishers</subfield><subfield code="c">c2011</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">ix, 143 p.</subfield><subfield code="b">ill.</subfield><subfield code="c">22 cm</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Business/Leadership and management</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Includes bibliographical references (p. 135-136) and index</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Identity (Psychology)</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Brand name products</subfield><subfield code="v">Miscellanea</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Speak, Karl D.</subfield><subfield code="d">1951-</subfield><subfield code="e">Sonstige</subfield><subfield code="0">(DE-588)138661898</subfield><subfield code="4">oth</subfield></datafield><datafield tag="856" ind1="4" ind2="2"><subfield code="m">LoC Fremddatenuebernahme</subfield><subfield code="q">application/pdf</subfield><subfield code="u">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=024746957&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</subfield><subfield code="3">Inhaltsverzeichnis</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-024746957</subfield></datafield></record></collection> |
| id | DE-604.BV039887877 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T00:13:27Z |
| institution | BVB |
| isbn | 9781605098104 |
| language | English |
| lccn | 2010039201 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-024746957 |
| oclc_num | 802342774 |
| open_access_boolean | |
| owner | DE-1049 |
| owner_facet | DE-1049 |
| physical | ix, 143 p. ill. 22 cm |
| publishDate | 2011 |
| publishDateSearch | 2011 |
| publishDateSort | 2011 |
| publisher | Berrett-Koehler Publishers |
| record_format | marc |
| spelling | McNally, David 1953- Verfasser (DE-588)130059056 aut Be your own brand achieve more of what you want by being more of who you are David McNally, Karl D. Speak 2nd ed., updated and expanded. San Francisco, CA Berrett-Koehler Publishers c2011 ix, 143 p. ill. 22 cm txt rdacontent n rdamedia nc rdacarrier Business/Leadership and management Includes bibliographical references (p. 135-136) and index Identity (Psychology) Brand name products Miscellanea Speak, Karl D. 1951- Sonstige (DE-588)138661898 oth LoC Fremddatenuebernahme application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=024746957&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | McNally, David 1953- Be your own brand achieve more of what you want by being more of who you are Identity (Psychology) Brand name products Miscellanea |
| title | Be your own brand achieve more of what you want by being more of who you are |
| title_auth | Be your own brand achieve more of what you want by being more of who you are |
| title_exact_search | Be your own brand achieve more of what you want by being more of who you are |
| title_full | Be your own brand achieve more of what you want by being more of who you are David McNally, Karl D. Speak |
| title_fullStr | Be your own brand achieve more of what you want by being more of who you are David McNally, Karl D. Speak |
| title_full_unstemmed | Be your own brand achieve more of what you want by being more of who you are David McNally, Karl D. Speak |
| title_short | Be your own brand |
| title_sort | be your own brand achieve more of what you want by being more of who you are |
| title_sub | achieve more of what you want by being more of who you are |
| topic | Identity (Psychology) Brand name products Miscellanea |
| topic_facet | Identity (Psychology) Brand name products Miscellanea |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=024746957&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| work_keys_str_mv | AT mcnallydavid beyourownbrandachievemoreofwhatyouwantbybeingmoreofwhoyouare AT speakkarld beyourownbrandachievemoreofwhatyouwantbybeingmoreofwhoyouare |