Brand success: how the world's top 100 brands thrive and survive
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London
Kogan Page
2011
|
| Edition: | 2nd ed. |
| Subjects: | |
| Online Access: | Inhaltsverzeichnis |
| Item Description: | Rev. ed. of: Brand royalty : how the world's top 100 brands thrive and survive. 2004. Includes bibliographical references (p. 290-291) and index |
| Physical Description: | vii, 296 p. |
| ISBN: | 0749462876 9780749462871 |
Staff View
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| 250 | |a 2nd ed. | ||
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| 300 | |a vii, 296 p. | ||
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Record in the Search Index
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| adam_text | BRAND SUCCESS
/ HAIG, MATT
: 2011
TABLE OF CONTENTS / INHALTSVERZEICHNIS
INNOVATION BRANDS
PIONEER BRANDS
DISTRACTION BRANDS
STREAMLINED BRANDS
MUSCLE BRANDS
DISTINCTION BRANDS
STATUS BRANDS
PEOPLE BRANDS
RESPONSIBILITY BRANDS
BROAD BRANDS
EMOTION BRANDS
DESIGN BRANDS
CONSISTENT BRANDS
ADVERTISER BRANDS
DISTRIBUTION BRANDS
SPEED BRANDS
EVOLUTION BRANDS
THE BRIC BRANDS
THE LAST WORD.
DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT.
|
| any_adam_object | 1 |
| author | Haig, Matt |
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| bvnumber | BV039883717 |
| callnumber-first | H - Social Science |
| callnumber-label | HD69 |
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| callnumber-search | HD69.B7 |
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| dewey-full | 658.8/27 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/27 |
| dewey-search | 658.8/27 |
| dewey-sort | 3658.8 227 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 2nd ed. |
| format | Book |
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| id | DE-604.BV039883717 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T00:13:21Z |
| institution | BVB |
| isbn | 0749462876 9780749462871 |
| language | English |
| lccn | 2011002378 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-024742886 |
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| physical | vii, 296 p. |
| publishDate | 2011 |
| publishDateSearch | 2011 |
| publishDateSort | 2011 |
| publisher | Kogan Page |
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| spelling | Haig, Matt Verfasser aut Brand success how the world's top 100 brands thrive and survive Matt Haig 2nd ed. London Kogan Page 2011 vii, 296 p. txt rdacontent n rdamedia nc rdacarrier Rev. ed. of: Brand royalty : how the world's top 100 brands thrive and survive. 2004. Includes bibliographical references (p. 290-291) and index Brand name products Management Branding (Marketing) Advertising Erscheint auch als Online-Ausgabe 0-7494-6288-4 Erscheint auch als Online-Ausgabe 978-0-7494-6288-8 LoC Fremddatenuebernahme application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=024742886&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Haig, Matt Brand success how the world's top 100 brands thrive and survive Brand name products Management Branding (Marketing) Advertising |
| title | Brand success how the world's top 100 brands thrive and survive |
| title_auth | Brand success how the world's top 100 brands thrive and survive |
| title_exact_search | Brand success how the world's top 100 brands thrive and survive |
| title_full | Brand success how the world's top 100 brands thrive and survive Matt Haig |
| title_fullStr | Brand success how the world's top 100 brands thrive and survive Matt Haig |
| title_full_unstemmed | Brand success how the world's top 100 brands thrive and survive Matt Haig |
| title_short | Brand success |
| title_sort | brand success how the world s top 100 brands thrive and survive |
| title_sub | how the world's top 100 brands thrive and survive |
| topic | Brand name products Management Branding (Marketing) Advertising |
| topic_facet | Brand name products Management Branding (Marketing) Advertising |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=024742886&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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