"Ni Nao Hotels", the way to win Chinese hearts and minds: a comparison of the perceived fit of international hotel companies in China and the United Kingdom and their internationalization strategies
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Saarbrücken
Lambert
2011
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| Subjects: | |
| Physical Description: | III, 104 S. graph. Darst. |
| ISBN: | 9783844321685 |
Staff View
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| spelling | Steffens, Ivo J. Verfasser aut "Ni Nao Hotels", the way to win Chinese hearts and minds a comparison of the perceived fit of international hotel companies in China and the United Kingdom and their internationalization strategies Ivo J. Steffens "Ni Nao Hotels" Saarbrücken Lambert 2011 III, 104 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Internationalisierung (DE-588)4162106-2 gnd rswk-swf Hotelkette (DE-588)4278061-5 gnd rswk-swf Großbritannien (DE-588)4022153-2 gnd rswk-swf China (DE-588)4009937-4 gnd rswk-swf China (DE-588)4009937-4 g Großbritannien (DE-588)4022153-2 g Hotelkette (DE-588)4278061-5 s Internationalisierung (DE-588)4162106-2 s DE-604 |
| spellingShingle | Steffens, Ivo J. "Ni Nao Hotels", the way to win Chinese hearts and minds a comparison of the perceived fit of international hotel companies in China and the United Kingdom and their internationalization strategies Internationalisierung (DE-588)4162106-2 gnd Hotelkette (DE-588)4278061-5 gnd |
| subject_GND | (DE-588)4162106-2 (DE-588)4278061-5 (DE-588)4022153-2 (DE-588)4009937-4 |
| title | "Ni Nao Hotels", the way to win Chinese hearts and minds a comparison of the perceived fit of international hotel companies in China and the United Kingdom and their internationalization strategies |
| title_alt | "Ni Nao Hotels" |
| title_auth | "Ni Nao Hotels", the way to win Chinese hearts and minds a comparison of the perceived fit of international hotel companies in China and the United Kingdom and their internationalization strategies |
| title_exact_search | "Ni Nao Hotels", the way to win Chinese hearts and minds a comparison of the perceived fit of international hotel companies in China and the United Kingdom and their internationalization strategies |
| title_full | "Ni Nao Hotels", the way to win Chinese hearts and minds a comparison of the perceived fit of international hotel companies in China and the United Kingdom and their internationalization strategies Ivo J. Steffens |
| title_fullStr | "Ni Nao Hotels", the way to win Chinese hearts and minds a comparison of the perceived fit of international hotel companies in China and the United Kingdom and their internationalization strategies Ivo J. Steffens |
| title_full_unstemmed | "Ni Nao Hotels", the way to win Chinese hearts and minds a comparison of the perceived fit of international hotel companies in China and the United Kingdom and their internationalization strategies Ivo J. Steffens |
| title_short | "Ni Nao Hotels", the way to win Chinese hearts and minds |
| title_sort | ni nao hotels the way to win chinese hearts and minds a comparison of the perceived fit of international hotel companies in china and the united kingdom and their internationalization strategies |
| title_sub | a comparison of the perceived fit of international hotel companies in China and the United Kingdom and their internationalization strategies |
| topic | Internationalisierung (DE-588)4162106-2 gnd Hotelkette (DE-588)4278061-5 gnd |
| topic_facet | Internationalisierung Hotelkette Großbritannien China |
| work_keys_str_mv | AT steffensivoj ninaohotelsthewaytowinchineseheartsandmindsacomparisonoftheperceivedfitofinternationalhotelcompaniesinchinaandtheunitedkingdomandtheirinternationalizationstrategies AT steffensivoj ninaohotels |