APA (7th ed.) Citation

Du Plessis, E. (2011). The branded mind: What neuroscience really tells us about the puzzle of the brain and the brand. Kogan Page.

Chicago Style (17th ed.) Citation

Du Plessis, Erik. The Branded Mind: What Neuroscience Really Tells Us About the Puzzle of the Brain and the Brand. London [u.a.]: Kogan Page, 2011.

MLA (9th ed.) Citation

Du Plessis, Erik. The Branded Mind: What Neuroscience Really Tells Us About the Puzzle of the Brain and the Brand. Kogan Page, 2011.