Silverman, G. (2011). The secrets of word-of-mouth marketing: How to trigger exponential sales through runaway word of mouth (2. ed.). AMACOM, American Management Association.
Chicago Style (17th ed.) CitationSilverman, George. The Secrets of Word-of-mouth Marketing: How to Trigger Exponential Sales Through Runaway Word of Mouth. 2. ed. New York [u.a.]: AMACOM, American Management Association, 2011.
MLA (9th ed.) CitationSilverman, George. The Secrets of Word-of-mouth Marketing: How to Trigger Exponential Sales Through Runaway Word of Mouth. 2. ed. AMACOM, American Management Association, 2011.
Warning: These citations may not always be 100% accurate.