Strategy A step-by-step approach to development and presentation of world class business strategy. - Ebook. - Originally published in: 2004 - Daniell, Mark (Palgrave Macmillan, 2004)
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Statement of Purpose BOOK I: RECOVERING THE LOST ART OF STRATEGY The Evolution of Business Strategy Principles of the New Paradigm Setting Priorities, Rethinking Risk Mastering the Growth Challenge Integrating Strategy and Responsibility An Alternative Model of Organization A New Model of Leadership BOOK II: DEVELOPING YOUR OWN WORLD CLASS STRATEGY Shared Elements of Winning Strategies The Process of Strategy Content Phase I: Diagnosis Content Phase II: Design Content Phase III: Implementation The Executive Summary Getting Started on Your Own Strategy
'Written by an authoritative practitioner and well presented which makes it relevant to the broad range of those concerned with strategy.' - Long Range Planning 'In a clear yet detailed manner, Mark Daniell manages to synthesize complicated concepts into an absorbing, easy-to-read guide...accentuated by vivid illustrations of practical examples. Mark Daniell lives up to his reputation as one of the world's leading strategic advisors...and the business professional who reads this book can draw on his rich vein of experience to gain fresh insights into the world of strategy.' - Singapore Business Review