The media industries and their markets: quantitative analyses
Gespeichert in:
| Weitere Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Basingstoke [u.a.]
Palgrave Macmillan
2010
|
| Ausgabe: | 1. publ. |
| Schriftenreihe: | Applied Econometrics Association series
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | XV, 231 S. graph. Darst. |
| ISBN: | 9780230277700 |
Internformat
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| 264 | 1 | |a Basingstoke [u.a.] |b Palgrave Macmillan |c 2010 | |
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| 650 | 4 | |a Mass media |x Marketing | |
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Datensatz im Suchindex
| _version_ | 1804143868299444224 |
|---|---|
| adam_text | IMAGE 1
THE MEDIA INDUSTRIES AND
THEIR MARKETS QUANTITATIVE ANALYSES EDITED BY PATRICK- YVES BADILLO
AND
]EAN-BAPTISTE LESOURD
IMAGE 2
CONTENTS
LIST OF FIGURES LIST OF TAB/ES
ACKNOWLEDGEMENTS
NOTES ON THE CONTRIBUTORS
FOREWORD BY DOMINIQUE ROUX
INTRODUCTION PATRICK- YVES BADIILO AND JEAN-BAPTISTE LESOURD
2 IMPEDIMENTS TO A GLOBAL INFORMATION SOCIETY ROBERT G. PICARD
3 TRANSFORMATION OF INTERNET-BASED COMPANIES BUSINESS MODELS: TEN YEARS
AFTER THE DOT.COM BURST CHRISTOPHE GARONNE AND FELIX WEYGAND
4 THE MANAGEMENT OF A HYBRID BROADCASTING MODEL: RECONCILING PUBLIC AND
COMMERCIAL INTERESTS SUZANA ZILIC FISER
5 THE DYNAMICS OF MEDIA BUSINESS MODELS: INNOVATION, VERSIONING AND
BLENDED MEDIA PATRICK-YVES BADIILO AND DOMINIQUE BOURGEOIS
6 THE DYNAMICS OF MEDIA CONCENTRATION: THE AMERICAN EXPERIENCE ELI M.
NOAM
7 MEASURING MEDIA CONCENTRATION FOR THE PURPOSES OF ENSURING PLURALISM
AND DIVERSITY PETROS IOSIFIDIS
8 CONCENTRATION IN THE FRENCH PRESS INDUSTRY:
QUANTITATIVE ANALYSIS PATRICK- YVES BADIILO AND JEAN-BAPTISTE LESOURD
9 THE EFFECTS OF COMPETITION ON THE PROFITABILITY OF EUROPEAN TELEVISION
CHANNELS JUAN P. ARTERO, CRISTINA ETAYO, MONICA HERRERO, MERCEDES MEDINA
AND ALFONSO SANCHEZ- TABERNERO
V
VII
IX
XI
XII
XIV
1
14
26
49
64
87
108
125
141
IMAGE 3
VI CONTENTS
10 PREFERENCE FOR FLAT-RATE MEDIA ACCESS FEES: A BEHAVIOURAL ECONOMICS
INTERPRETATION 155
HITOSHI MITOMO AND TOKIO OTSUKA
11 EXPLAINING PRICES PAID FOR TELEVISION AD TIME: THE PUREHASING PROFILE
MODEL 171
W: WAYNE FU, HAIRONG LI AND STEVEN S. WILDMAN
12 ADVERTISING MEDIA STRATEGIES IN THE FILM INDUSTRY 195
CAROLINE ELLIOTT AND ROB SIMMONS
13 DEMAND FOR MOVIES IN EUROPE AND THE EFFECTS OF MULTIPLEX DIFFUSION
207
ORIETTA DESSY AND MARCO GAMBARO
14 QUANTITATIVE ANALYSES OF THE MEDIA INDUSTRIES AND OF THEIR MARKETS:
CONCLUDING COMMENTS 220
ORHAN GUVENEN
INDEX 226
IMAGE 4
LIST OF FIGURES
2.1 AVERAGE MONTHLY BROADBAND SUBSCRIPTION PRICES, OCTOBER 2008 ($US
PPP) 23
5.1 NEWSPAPER ADVERTISING REVENUE IN THE UNITED STATES, 2004-2008 65
5.2 A REPRESENTATION OF THE DYNAMICS OF OLD MEDIA AND NEW MEDIA 70
5.3 SURVEYS ABOUT THE SOURCES OF NEWS IN THE UNITED STATES 71
5.4 FRENCH PRESS RESOURCES (IN CONSTANT EURO) (GI = GENERAL INFORMATION
PRESS) 72
5.5 FRENCH PRESS, TOTAL PAID CIRCULATION (VOLUME) 73
5.6 ADVERTISING RESOURCES IN FRANEE 2008 73
5.7 TURNOVER OF FREE INFORMATION NEWSPAPERS IN FRANEE 74
5.8 DIAGRAM A: THE TRADITIONAL MODEL OF THE PRESS 76
5.9 DIAGRAM B: COEXISTENCE OF FREE PRESS AND PAID-FOR PRESS 78 5.10
DIAGRAM C: COMPLEXITY OF THE PRESS SYSTEM (WITH FREE AND PAID-FOR PRESS)
79
5.11 VERSIONING AND MEDIA MARKETS 82
6.1 ECONOMIES OF SCALE AND ENTRY BARRIERS 90
6.2 CYCLES OF CONCENTRATION 92
6.3 CONCENTRATION TRENDS, WITH CONTINUOUSLY RISING SCALE ECONOMIES AND
DECLINING ENTRY BARRIERS 93
6.4 CONVERGENEE OF CONCENTRATION OF OVERALL INFORMATION SECTOR AND MASS
MEDIA SECTOR 94
6.5 INFORMATION INDUSTRY TOTAL, 1983-2005 96
6.6 CONCENTRATION TRENDS BY SUBSECTORS (HHI) 98
6.7 CONCENTRATION TRENDS OF VARIOUS MASS MEDIA INDUSTRIES 99
6.8 TOTAL SHARE FOR COMPANIES RANKED 1-5,6-10, AND 11-25 IN THE MASS
MEDIA SECTOR (1984-2005) 103
10.1 THE SHAPE OF A VALUE FUNCTION, AND THE SHAPE OF A PROBABILITY
WEIGHTING FUNCTION 158
10.2 CURRENT LEVELS OF PAYMENT FOR INTERNET ACCESS AND MOBILE PHONES 160
10.3 CHOICE BETWEEN FLAT RATES AND MEASURED RATES 161
10.4 COMPARISON OF TRADE-OFF POINTS 164
11.1 DISTRIBUTION OF UNITRATE AMONG 46 PROGRAMMES 177
VII
IMAGE 5
VIII LIST OF FIGURES
11.2 RELATIONSHIP BETWEEN PPI AND PPI-HHI FOR THE CASE OF
TWO PRODUCTS 181
14.1 THE IMPACT OF TECHNOLOGIES ON SOCIOECONOMIC PHENOMENA IN TIME
DYNAMICS 221
14.2 DYNAMICS OF KNOWLEDGE, MEASUREMENTS, MODELS AND INTERPRETATIONS 222
14.3 PRESENT WORLD SYSTEM AND NORMATIVE SYSTEM 223
IMAGE 6
LIST OF TABLES
2.1 PERCENTAGE OF POPULATION LIVING ON LESS THAN $2 PER DAY 19
2.2 APPROXIMATE LITERACY RATES BY CONTINENT 21
2.3 SELECTED COMPARATIVE COSTS FOR A THREE-MINUTE PHONE EAU TO THE USA
22
3.1 DESCRIPTION OF THE START-UPS INVOLVED IN THE STUDY IN 2007 33
3.2 SUMMARY OF THE BUSINESS MODELS OF THE START-UPS IN 2007 37
3.3 SUMMARY OF THE BUSINESS MODELS OF THE LARGEST INTERNET BASED
COMPANIES (BASED ON COMSCORE MEDIA METRIX RELEA SE FOR AUGUST 2007) 38
5.1 NUMBER OF VISITS TO THE INTERNET SITES OF FRENCH MEDIA GROUPS (20
LARGEST NUMBERS) 83
6.1 TAP COMPANY SHARES (OVER 60 PER CENT) 101
8.1 THE MAIN TITLES AND GROUPS OF THE FRENCH PRESS 132
8.2 CR4 AND HHI CONCENTRATION INDEXES FOR THE FRENCH PRESS INDUSTRY 134
8.3 EVALUATIONS OF HHI AND OF NI ON THE FRENCH NATIONAL DAILY PRESS
(2008 FIGURES) 135
8.4 VARIOUS CONCENTRATION AND DIVERSITY INDEXES FOR THE FRENCH DAILY
PRESS IN 1997, 2000, 2004, 2006 AND 2008 136
8.5 EVALUATIONS OF HHI AND OF NI IN THE CASE OF THE REGIONAL DAILY
NEWSPAPERS IN TWA REGIONS WHERE THERE IS MORE THAN ANE TIT LE (ALSACE
AND LORRAINE) 137
9.1 ESTIMATIONS OF THE EXPLANATORY MODELS FOR MARGIN (N = 77) 147 9.2
ESTIMATIONS OF THE EXPLANATORY MODELS FOR ROE (N = 70) 148
9.3 ESTIMATIONS OF THE EXPLANATORY MODELS FOR ROA (N = 38) 149
10.1 BASIC ATTRIBUTES OF THE RESPONDENTS 160
10.2 THE CHOICE BETWEEN MEASURED AND FLAT RATES FOR INTERNET ACCESS AND
MOBILE PHONES 162
10.3 ACTUAL USAGE OF TARIFF AND THE CHOICES STATED IN THE ANSWERS (THE
CROSS-TABULATION) 163
10.4 COMPARISAN OF TRADE-OFF POINTS BETWEEN THE MEDIA 165
10.5 THE FACTORS OF PREFERENCES 166
10.6 CAMPA RISAN OF PREFERENCE FACTORS CONTRIBUTING TO THE CHOICE
BETWEEN FLAT RATES AND MEASURED RATES 167
IX
IMAGE 7
X LIST OF TABLES
10.7 RELATIVE CONTRIBUTIONS OF THE FACTORS: THE CASE OF MOBILE ACCESS A
DAGE. COM AND SIMMONS PRODUCT CATEGORIES
DESCRIPTIVE STATISTICS OF VARIABLES DEMOGRAPHIE AND PPM REGRESSIONS
(VARIABLES PPM1 AND PPM2) FOR INUNITRATE
PPM REGRESSIONS FOR INUNITRATE (VARIABLE PPM3 AND PPM4) COMPLETE LIST OF
EXPLANATORY VARIABLES
DETERMINANTS OF TOTAL LOGGED ADVERTISING EXPENDITURE DETERMINANTS OF
ADVERTISING MEDIA USAGE CORRELATION MATRIX OF RESIDUALS
RESULTS OF REGRESSIONS DPD REGRESSION (BOOTSTRAPPED STANDARD ERRORS,
1,000 ITERATIONS)
11.1 11.2
11.3
11.4
12.1 12.2
12.3 12.4
13.1 13.2
168 179 184
185
186 201 202
203 204
214
216
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| spelling | The media industries and their markets quantitative analyses ed. by Patrick-Yves Badillo ... 1. publ. Basingstoke [u.a.] Palgrave Macmillan 2010 XV, 231 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Applied Econometrics Association series Includes bibliographical references and index Massenmedien Mass media Research Mass media Marketing Medienwirtschaft (DE-588)4129410-5 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Medienwirtschaft (DE-588)4129410-5 s DE-604 Badillo, Patrick-Yves 1955- (DE-588)171090659 edt SWB Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=021165889&sequence=000003&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | The media industries and their markets quantitative analyses Massenmedien Mass media Research Mass media Marketing Medienwirtschaft (DE-588)4129410-5 gnd |
| subject_GND | (DE-588)4129410-5 (DE-588)4143413-4 |
| title | The media industries and their markets quantitative analyses |
| title_auth | The media industries and their markets quantitative analyses |
| title_exact_search | The media industries and their markets quantitative analyses |
| title_full | The media industries and their markets quantitative analyses ed. by Patrick-Yves Badillo ... |
| title_fullStr | The media industries and their markets quantitative analyses ed. by Patrick-Yves Badillo ... |
| title_full_unstemmed | The media industries and their markets quantitative analyses ed. by Patrick-Yves Badillo ... |
| title_short | The media industries and their markets |
| title_sort | the media industries and their markets quantitative analyses |
| title_sub | quantitative analyses |
| topic | Massenmedien Mass media Research Mass media Marketing Medienwirtschaft (DE-588)4129410-5 gnd |
| topic_facet | Massenmedien Mass media Research Mass media Marketing Medienwirtschaft Aufsatzsammlung |
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