The Quintessence of Strategic Management: What You Really Need to Know to Survive in Business
Gespeichert in:
Hauptverfasser: | , , |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Berlin
Springer
2010
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Ausgabe: | 1. ed. |
Schlagworte: | |
Online-Zugang: | BTU01 FAN01 FHA01 FHM01 FHN01 FHR01 FKE01 FNU01 HWR01 UBG01 UBR01 UBT01 UBY01 UPA01 Volltext |
Beschreibung: | 1 Online-Ressource (VIII, 130 S.) |
ISBN: | 9783642145445 |
DOI: | 10.1007/978-3-642-14544-5 |
Internformat
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Datensatz im Suchindex
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any_adam_object | |
author | Kotler, Philip 1931- Berger, Roland 1937- Bickhoff, Nils 1969- |
author_GND | (DE-588)121409600 (DE-588)124388612 (DE-588)173427766 |
author_facet | Kotler, Philip 1931- Berger, Roland 1937- Bickhoff, Nils 1969- |
author_role | aut aut aut |
author_sort | Kotler, Philip 1931- |
author_variant | p k pk r b rb n b nb |
building | Verbundindex |
bvnumber | BV036716017 |
classification_rvk | QP 320 QP 300 |
collection | ZDB-2-SBE |
ctrlnum | (OCoLC)696034059 (DE-599)BVBBV036716017 |
dewey-full | 658.4012 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.4012 |
dewey-search | 658.4012 |
dewey-sort | 3658.4012 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
doi_str_mv | 10.1007/978-3-642-14544-5 |
edition | 1. ed. |
format | Electronic eBook |
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isbn | 9783642145445 |
language | English |
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spelling | Kotler, Philip 1931- Verfasser (DE-588)121409600 aut The Quintessence of Strategic Management What You Really Need to Know to Survive in Business Philip Kotler ; Roland Berger ; Nils Bickhoff 1. ed. Berlin Springer 2010 1 Online-Ressource (VIII, 130 S.) txt rdacontent c rdamedia cr rdacarrier Strategisches Management (DE-588)4124261-0 gnd rswk-swf Wettbewerbsvorteil (DE-588)4219652-8 gnd rswk-swf Strategisches Management (DE-588)4124261-0 s Wettbewerbsvorteil (DE-588)4219652-8 s 1\p DE-604 Berger, Roland 1937- Verfasser (DE-588)124388612 aut Bickhoff, Nils 1969- Verfasser (DE-588)173427766 aut Erscheint auch als Druck-Ausgabe, Hardcover 978-3-642-14543-8 https://doi.org/10.1007/978-3-642-14544-5 Verlag Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Kotler, Philip 1931- Berger, Roland 1937- Bickhoff, Nils 1969- The Quintessence of Strategic Management What You Really Need to Know to Survive in Business Strategisches Management (DE-588)4124261-0 gnd Wettbewerbsvorteil (DE-588)4219652-8 gnd |
subject_GND | (DE-588)4124261-0 (DE-588)4219652-8 |
title | The Quintessence of Strategic Management What You Really Need to Know to Survive in Business |
title_auth | The Quintessence of Strategic Management What You Really Need to Know to Survive in Business |
title_exact_search | The Quintessence of Strategic Management What You Really Need to Know to Survive in Business |
title_full | The Quintessence of Strategic Management What You Really Need to Know to Survive in Business Philip Kotler ; Roland Berger ; Nils Bickhoff |
title_fullStr | The Quintessence of Strategic Management What You Really Need to Know to Survive in Business Philip Kotler ; Roland Berger ; Nils Bickhoff |
title_full_unstemmed | The Quintessence of Strategic Management What You Really Need to Know to Survive in Business Philip Kotler ; Roland Berger ; Nils Bickhoff |
title_short | The Quintessence of Strategic Management |
title_sort | the quintessence of strategic management what you really need to know to survive in business |
title_sub | What You Really Need to Know to Survive in Business |
topic | Strategisches Management (DE-588)4124261-0 gnd Wettbewerbsvorteil (DE-588)4219652-8 gnd |
topic_facet | Strategisches Management Wettbewerbsvorteil |
url | https://doi.org/10.1007/978-3-642-14544-5 |
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