Internet management for nonprofits: strategies, tools & trade secrets
Gespeichert in:
Format: | Buch |
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Sprache: | English |
Veröffentlicht: |
Hoboken, NJ
Wiley
2010
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Schriftenreihe: | The AFP Fund Development Series
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Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Beschreibung: | XVIII, 414 S. Ill., graph. Darst. |
ISBN: | 9780470539569 |
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Datensatz im Suchindex
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adam_text | Titel: Internet management for nonprofits
Autor: Hart, Ted
Jahr: 2010
Contents
Introduction: A Primer for Board Members and Nonprofit Executives ix
Ted Hart
About the Editors xvii
PART I Effective Management and Leadership Tools 1
chapter 1 The ROI of Social Media 3
Beth Kanter
c H apter 2 Path to Managing Your Organization Using Online Tools 25
Michael Sola and Tim Kobosko
chapter 3 E-govemance Is Good Governance 45
Dottie Schindlinger and Leanne Bergey
chapter 4 Social Collaboration and Productivity 63
Russell M. Artzt, John Murcott, and Mark Fasciano
chapter 5 Insight Tools for Surviving and Thriving 83
Roger M. Craver and Ryann Miller
chapter 6 Demystifying Online Metrics 103
Steve MacLaughlin
PART II Managing Fundraising and Building Communities Online 129
chapter 7 Managing Fundraising and Building Communities
Online 131
Adrienne D. Capps
chapter 8 The Nonprofit Leader s Volunteer Recruitment and
Retention Strategies 159
Walter P. Pidgeon Jr.
VII
VIII CONTENTS
appendix 8A Highlights of America s Philanthropic and Volunteering
Heritage *77
appendix 8B Creative Marketing Example *79
chapter 9 How Successful Are Your Social Media Efforts? 181
Danielle Brigida andjonathon D. Colman
chapter 10 SocialTrysumers** 203
Marcelo Iniarra Iraegui and Alfredo Botti
chapter 11 Social Networks 223
Philip King
chapter 12 Prospect Modeling, Prospect Research 241
Lawrence C. Henze
chapter 13 No Borders 269
Andrew Mosawi and Anita Yuen
PART III Making Technology Work for Your Organization 289
chapter 14 Effective Web Design 291
Allan Pressel
chapter 15 Multichannel Fundraising 315
Michael Johnston and Matthew Ban
appendix 15A Competency Profile of a Manager or Director of
Integrated Fundraising 339
chapter 16 12 Steps to Protect Your Organization and Donors
from Fraud and Identity Theft 345
Catherine N. Pagliaro
chapter 17 Mobile Technology 367
Ben Rigby
case stu dy Transforming Activists into Donors-Nicolas Hulot
Foundation Case Study 385
Frederic Fournier
Notes 399
AFP Code of Ethical Principles and Standards 407
A Donor Bill of Rights 408
Index 409
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spellingShingle | Internet management for nonprofits strategies, tools & trade secrets Nonprofit-Organisation (DE-588)4293729-2 gnd Internet (DE-588)4308416-3 gnd |
subject_GND | (DE-588)4293729-2 (DE-588)4308416-3 |
title | Internet management for nonprofits strategies, tools & trade secrets |
title_auth | Internet management for nonprofits strategies, tools & trade secrets |
title_exact_search | Internet management for nonprofits strategies, tools & trade secrets |
title_full | Internet management for nonprofits strategies, tools & trade secrets Ted Hart... |
title_fullStr | Internet management for nonprofits strategies, tools & trade secrets Ted Hart... |
title_full_unstemmed | Internet management for nonprofits strategies, tools & trade secrets Ted Hart... |
title_short | Internet management for nonprofits |
title_sort | internet management for nonprofits strategies tools trade secrets |
title_sub | strategies, tools & trade secrets |
topic | Nonprofit-Organisation (DE-588)4293729-2 gnd Internet (DE-588)4308416-3 gnd |
topic_facet | Nonprofit-Organisation Internet |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=020497444&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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