Communication strategies in text and talk:
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
Ostrava
Faculty of Arts, University of Ostrava
2009
|
| Ausgabe: | 1. ed. |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | 293 S. Ill. 21 cm |
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| 245 | 1 | 0 | |a Communication strategies in text and talk |c Christopher Hopkinson ... |
| 250 | |a 1. ed. | ||
| 264 | 1 | |a Ostrava |b Faculty of Arts, University of Ostrava |c 2009 | |
| 300 | |a 293 S. |b Ill. |c 21 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 505 | 0 | |a Obsahuje bibliografii a bibliografické odkazy | |
| 650 | 7 | |a Sociální komunikace |2 czenas | |
| 650 | 7 | |a Publicistika |2 czenas | |
| 650 | 7 | |a Masmédia |2 czenas | |
| 650 | 7 | |a Vědecké publikace |2 czenas | |
| 650 | 7 | |a Textová analýza |2 czenas | |
| 650 | 7 | |a Jazyková analýza |2 czenas | |
| 650 | 7 | |a Čeština |2 czenas | |
| 650 | 7 | |a Angličtina |2 czenas | |
| 650 | 7 | |a Communication |2 czenas | |
| 650 | 7 | |a Publicistic |2 czenas | |
| 650 | 7 | |a Mass media |2 czenas | |
| 650 | 7 | |a Scientific publications |2 czenas | |
| 650 | 7 | |a Textual criticism |2 czenas | |
| 650 | 7 | |a Linguistic analysis |2 czenas | |
| 650 | 7 | |a Czech language |2 czenas | |
| 650 | 7 | |a English language |2 czenas | |
| 650 | 4 | |a Englisch | |
| 650 | 4 | |a Massenmedien | |
| 650 | 4 | |a Angličtina / czenas | |
| 650 | 4 | |a Communication / czenas | |
| 650 | 4 | |a Czech language / czenas | |
| 650 | 4 | |a English language / czenas | |
| 650 | 4 | |a Jazyková analýza / czenas | |
| 650 | 4 | |a Linguistic analysis / czenas | |
| 650 | 4 | |a Masmédia / czenas | |
| 650 | 4 | |a Mass media / czenas | |
| 650 | 4 | |a Publicistic / czenas | |
| 650 | 4 | |a Publicistika / czenas | |
| 650 | 4 | |a Scientific publications / czenas | |
| 650 | 4 | |a Sociální komunikace / czenas | |
| 650 | 4 | |a Textová analýza / czenas | |
| 650 | 4 | |a Textual criticism / czenas | |
| 650 | 4 | |a Vědecké publikace / czenas | |
| 650 | 4 | |a Čeština / czenas | |
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Datensatz im Suchindex
| _version_ | 1804142815762972672 |
|---|---|
| adam_text | Contents
Chapter One: Introduction
.............................................................................9
Part I: Text
.......................................................................................................13
Chapter Two: Communication Strategies in Commercial Media
DISCOURSE (Christopher Hopkinson)
...................................................................15
2.1
Introduction
...................................................................................................................15
2.1.1
Generic description
................................................................................................15
2.1.2
Research to date
.....................................................................................................19
2.1.3
Theoretical framework: situation and strategies in commercial media discourse
. 20
a) The social element: the communicative situation
.........................................................22
b) The cognitive element: strategies for influencing and manipulation
............................23
2.1.4
Structure of the analysis, key analytical concepts
..................................................25
2.2
Interpersonal strategies: manipulating pragmatic mental models
.................................28
2.2.1
Options for encoding the participants within the discourse
...................................28
2.2.2
Constructing producer identity and voice
...........................................................34
2.2.3
Constructing receiver identity
................................................................................37
2.2.4
Constructing participant relationships
...................................................................39
2.3
Ideational strategies: manipulating semantic mental models
........................................47
2.3.1
Representing the product
.......................................................................................48
a) Representing product attributes
....................................................................................48
b) Representing product roles
...........................................................................................55
c) Linguistic supporting strategies
.................................................................................58
2.3.2
Text-building strategies
...............................................................................................67
a) Textual organization
.....................................................................................................68
b) Cohesion
.......................................................................................................................71
2.4
Conclusions
...................................................................................................................74
Chapter Three: Communication Strategies in Women s and Men s
MAGAZINES
(Renáta Tomášková) ........................................................................
77
3.1
Introduction
...................................................................................................................77
3.1.1
Aims
.......................................................................................................................77
3.1.2
Methods
..................................................................................................................78
3.1.3
The concept of communication strategies
..............................................................78
3.1.4
Materials
................................................................................................................79
3.1.5
Structure of the present chapter
.............................................................................80
3.2
Communication strategies and the target reader in women s and men s lifestyle
............
magazines
......................................................................................................................80
3.2.1
COSMOPOLITAN: I never wanted to feel helpless again
....................................81
3.2.2
HARPER S BAZAAR: Fabulous at every age
......................................................88
3.2.3
FIT PREGNANCY: MOM
&
BABY: Now what?
...............................................92
3.2.4
MEN S HEALTH: What kind of hero are you?
....................................................95
3.2.5
Concluding remarks
...............................................................................................98
3.3
Conversationalization in lifestyle magazines
................................................................99
3.3.1
Medium/channel clash
...........................................................................................99
3.3.2
The concept
oîsecondary orality
.........................................................................100
3.3.3
Addition as a structuring principle
.......................................................................100
3.3.4
Aggregative character: parallelisms and modification
.........................................101
3.3.5
Redundancy as a significant feature
....................................................................102
3.3.6
Conservative or traditionalist traits
......................................................................103
3.3.7
Close to the human lifeworld
...............................................................................104
3.3.8
Agonistically toned discourse
..............................................................................104
3.3.9
Empathetic and participatory character of discourse
...........................................105
3.3.10
Homeostatic character of discourse
.....................................................................107
3.3.11
Situationality of discourse
....................................................................................107
3.3.12
Concluding remarks
.............................................................................................108
3.4
Advertising in lifestyle magazines: persuasive and manipulative strategies
..............109
3.4.1
The role of advertising in women s and men s magazines
..................................109
3.4.2
Research scope and objectives
.............................................................................110
3.4.3
Persuasion and manipulation
...............................................................................110
3.4.4
Developing uncertainty as a manipulative communication strategy
...................
Ill
3.4.5
Strategies in English and Czech advertisements: a comparison
..........................115
3.5
Text colony as a dominating communication strategy
................................................115
3.5.1
Defining the term
.................................................................................................115
3.5.2
Text colony as a text type: productivity and possible sub-types
.........................116
3.5.3
Women s and men s magazines as complex text colonies
..................................117
3.5.4
Cohesion in colonies: unifying discontinuous texts
.............................................123
3.5.5
Text colonies and hypertext as related structures
................................................128
3.5.6
Concluding remarks
.............................................................................................130
3.6
Conclusions
.................................................................................................................130
Chapter Four: Communication Strategies in Academic Texts
(Gabriela Zapletalová)
.........................................................................................133
4.1
Introduction
.................................................................................................................133
4.2
Pronouns and writer identity
.......................................................................................135
4.2.1
Theoretical considerations
...................................................................................135
4.2.2
Interaction in academic texts: Writer identity and writer roles
............................139
4.2.3
Writer identity and impersonality
........................................................................142
4.2.4
Personal pronouns: deictic semantics
..................................................................143
4.2.5
Frequency of personal pronouns
..........................................................................145
4.2.6
Discussion
............................................................................................................166
4.3
Lexical cohesion in research articles
...........................................................................171
4.3.1
The research framework: Lexical cohesion
.........................................................172
4.3.2
Lexical patterning-Hoey(
1991)........................................................................176
4.3.3
Semantic fields
-
Hasan (Halliday
&
Hasan
1985).............................................183
4.4
Conclusions
.................................................................................................................187
Part II: Talk
....................................................................................................191
Chapter Five: Hand Gestures as Manifestations of Communication
STRATEGIES
(Lenka Sedlářova)
..........................................................................193
5.1
Introduction: Communication strategies and the nonverbal aspect
............................193
5.2
Two distinct perspectives in a feature film
.................................................................195
5.3
Preliminaries
................................................................................................................196
5.3.1
Halliday and language as ameans of interaction
.................................................196
5.3.2
Speech acts
...........................................................................................................196
5.3.3
Narrative theory and drama theory
......................................................................197
5.3.4
Definition and classification of gestures
..............................................................198
5.4
Analysis
.......................................................................................................................199
5.4.1
Hypothesis and aims of the analysis
....................................................................202
5.4.2
Types of gestures in a feature film
.......................................................................202
5.4.3
Communication strategies of gesturing in an American feature film
..................207
a) The ideational component and gestures
...................................................................207
b) The interpersonal component and gestures
.............................................................213
c) The textual component and gestures
.......................................................................217
5.5
Conclusions
.................................................................................................................232
Chapter Six: Non-Violence in Media Language as a Communication
Strategy for Social Change and Sustainability (Sirma
Wiiamová)
.... 239
6.1
Introduction
.................................................................................................................239
6.2
Data and methodology
................................................................................................240
6.3
Discourse, power and strategy
....................................................................................244
6.3.1
Laclau and Mouffe s Discourse Theory
..............................................................244
6.3.2
Discursive constructionism
..................................................................................246
6.3.3
Pntentionality, rationality and strategy in talk
......................................................249
6.4
Media language, power, asymmetry and institutionality
............................................250
6.4.1
The centrality of language and the role of rhetoric in the media
.........................251
6.4.2
Radio discussions as a genre of media discourse
.................................................252
6.5
The nature of violence and non-violence in communication
......................................256
6.5.1
Defining violence and non-violence:
a
dualistic
concept of today s world
.........256
6.5.2
The nature of conflict
...........................................................................................257
6.5.3
The two dimensions of non-violence
...................................................................259
6.6
Non-violence as a communication strategy and category of force
.............................261
6.6.1
On the power of the word in the context of Austin s and Searle s speech act
..........
theory
...................................................................................................................261
6.6.2
Linguistic violence
...............................................................................................263
6.6.3
Discourses and frames
.........................................................................................264
6.6.4
Towards a discourse of
non-
violence
...................................................................267
6.7
Conclusions
..............................................................................................................269
Chapter Seven:
Conclusions
........................................................................273
Bibliography
..................................................................................................278
Secondary sources
..............................................................................................................278
Primary sources
..................................................................................................................290
|
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| bvnumber | BV036424044 |
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| contents | Obsahuje bibliografii a bibliografické odkazy |
| ctrlnum | (OCoLC)551403599 (DE-599)BVBBV036424044 |
| discipline | Sprachwissenschaft Slavistik Literaturwissenschaft |
| edition | 1. ed. |
| format | Book |
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| genre | Collective monographs czenas Kolektivní monografie czenas |
| genre_facet | Collective monographs Kolektivní monografie |
| id | DE-604.BV036424044 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T22:37:46Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-020220840 |
| oclc_num | 551403599 |
| open_access_boolean | |
| owner | DE-355 DE-BY-UBR DE-11 |
| owner_facet | DE-355 DE-BY-UBR DE-11 |
| physical | 293 S. Ill. 21 cm |
| publishDate | 2009 |
| publishDateSearch | 2009 |
| publishDateSort | 2009 |
| publisher | Faculty of Arts, University of Ostrava |
| record_format | marc |
| spelling | Communication strategies in text and talk Christopher Hopkinson ... 1. ed. Ostrava Faculty of Arts, University of Ostrava 2009 293 S. Ill. 21 cm txt rdacontent n rdamedia nc rdacarrier Obsahuje bibliografii a bibliografické odkazy Sociální komunikace czenas Publicistika czenas Masmédia czenas Vědecké publikace czenas Textová analýza czenas Jazyková analýza czenas Čeština czenas Angličtina czenas Communication czenas Publicistic czenas Mass media czenas Scientific publications czenas Textual criticism czenas Linguistic analysis czenas Czech language czenas English language czenas Englisch Massenmedien Angličtina / czenas Communication / czenas Czech language / czenas English language / czenas Jazyková analýza / czenas Linguistic analysis / czenas Masmédia / czenas Mass media / czenas Publicistic / czenas Publicistika / czenas Scientific publications / czenas Sociální komunikace / czenas Textová analýza / czenas Textual criticism / czenas Vědecké publikace / czenas Čeština / czenas Kommunikationsstrategie (DE-588)4201794-4 gnd rswk-swf Gespräch (DE-588)4020713-4 gnd rswk-swf Text (DE-588)4059596-1 gnd rswk-swf Collective monographs czenas Kolektivní monografie czenas Text (DE-588)4059596-1 s Kommunikationsstrategie (DE-588)4201794-4 s DE-604 Gespräch (DE-588)4020713-4 s Hopkinson, Chris 1973- Sonstige (DE-588)137190034 oth Digitalisierung UB Regensburg application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=020220840&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Communication strategies in text and talk Obsahuje bibliografii a bibliografické odkazy Sociální komunikace czenas Publicistika czenas Masmédia czenas Vědecké publikace czenas Textová analýza czenas Jazyková analýza czenas Čeština czenas Angličtina czenas Communication czenas Publicistic czenas Mass media czenas Scientific publications czenas Textual criticism czenas Linguistic analysis czenas Czech language czenas English language czenas Englisch Massenmedien Angličtina / czenas Communication / czenas Czech language / czenas English language / czenas Jazyková analýza / czenas Linguistic analysis / czenas Masmédia / czenas Mass media / czenas Publicistic / czenas Publicistika / czenas Scientific publications / czenas Sociální komunikace / czenas Textová analýza / czenas Textual criticism / czenas Vědecké publikace / czenas Čeština / czenas Kommunikationsstrategie (DE-588)4201794-4 gnd Gespräch (DE-588)4020713-4 gnd Text (DE-588)4059596-1 gnd |
| subject_GND | (DE-588)4201794-4 (DE-588)4020713-4 (DE-588)4059596-1 |
| title | Communication strategies in text and talk |
| title_auth | Communication strategies in text and talk |
| title_exact_search | Communication strategies in text and talk |
| title_full | Communication strategies in text and talk Christopher Hopkinson ... |
| title_fullStr | Communication strategies in text and talk Christopher Hopkinson ... |
| title_full_unstemmed | Communication strategies in text and talk Christopher Hopkinson ... |
| title_short | Communication strategies in text and talk |
| title_sort | communication strategies in text and talk |
| topic | Sociální komunikace czenas Publicistika czenas Masmédia czenas Vědecké publikace czenas Textová analýza czenas Jazyková analýza czenas Čeština czenas Angličtina czenas Communication czenas Publicistic czenas Mass media czenas Scientific publications czenas Textual criticism czenas Linguistic analysis czenas Czech language czenas English language czenas Englisch Massenmedien Angličtina / czenas Communication / czenas Czech language / czenas English language / czenas Jazyková analýza / czenas Linguistic analysis / czenas Masmédia / czenas Mass media / czenas Publicistic / czenas Publicistika / czenas Scientific publications / czenas Sociální komunikace / czenas Textová analýza / czenas Textual criticism / czenas Vědecké publikace / czenas Čeština / czenas Kommunikationsstrategie (DE-588)4201794-4 gnd Gespräch (DE-588)4020713-4 gnd Text (DE-588)4059596-1 gnd |
| topic_facet | Sociální komunikace Publicistika Masmédia Vědecké publikace Textová analýza Jazyková analýza Čeština Angličtina Communication Publicistic Mass media Scientific publications Textual criticism Linguistic analysis Czech language English language Englisch Massenmedien Angličtina / czenas Communication / czenas Czech language / czenas English language / czenas Jazyková analýza / czenas Linguistic analysis / czenas Masmédia / czenas Mass media / czenas Publicistic / czenas Publicistika / czenas Scientific publications / czenas Sociální komunikace / czenas Textová analýza / czenas Textual criticism / czenas Vědecké publikace / czenas Čeština / czenas Kommunikationsstrategie Gespräch Text Collective monographs Kolektivní monografie |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=020220840&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| work_keys_str_mv | AT hopkinsonchris communicationstrategiesintextandtalk |