APA-Zitierstil (7. Ausg.)

Hunt, S. D. (2010). Marketing theory: Foundations, controversy, strategy, resource-advantage theory (1. publ.). Sharpe.

Chicago-Zitierstil (17. Ausg.)

Hunt, Shelby D. Marketing Theory: Foundations, Controversy, Strategy, Resource-advantage Theory. 1. publ. Armonk, NY [u.a.]: Sharpe, 2010.

MLA-Zitierstil (9. Ausg.)

Hunt, Shelby D. Marketing Theory: Foundations, Controversy, Strategy, Resource-advantage Theory. 1. publ. Sharpe, 2010.