Aaker, D. A., & McLoughlin, D. (2010). Strategic market management: Global perspectives (1. ed.). Wiley.
Chicago Style (17th ed.) CitationAaker, David A., and Damien McLoughlin. Strategic Market Management: Global Perspectives. 1. ed. Chichester, West Sussex: Wiley, 2010.
MLA (9th ed.) CitationAaker, David A., and Damien McLoughlin. Strategic Market Management: Global Perspectives. 1. ed. Wiley, 2010.
Warning: These citations may not always be 100% accurate.