APA (7th ed.) Citation

Beverland, M. (2009). Building brand authenticity: 7 habits of iconic brands. Palgrave Macmillan.

Chicago Style (17th ed.) Citation

Beverland, Michael. Building Brand Authenticity: 7 Habits of Iconic Brands. Basingstoke: Palgrave Macmillan, 2009.

MLA (9th ed.) Citation

Beverland, Michael. Building Brand Authenticity: 7 Habits of Iconic Brands. Palgrave Macmillan, 2009.

Warning: These citations may not always be 100% accurate.