Churchill, G. A., Brown, T., & Suter, T. A. (2010). Basic marketing research (7. ed., international ed.). South-Western Cengage Learning.
Chicago Style (17th ed.) CitationChurchill, Gilbert A., Tom Brown, and Tracy A. Suter. Basic Marketing Research. 7. ed., international ed. [S.l.]: South-Western Cengage Learning, 2010.
MLA (9th ed.) CitationChurchill, Gilbert A., et al. Basic Marketing Research. 7. ed., international ed. South-Western Cengage Learning, 2010.
Warning: These citations may not always be 100% accurate.