International business: challenges and choices
"What is international business? How much risk is involved in trading across borders? Why is corporate social responsibility important? What impact has the credit crunch of 2008 had on international business? How does a coffee bean grown in Brazil become an espresso sold in Europe? In today...
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Oxford [u.a.]
Oxford Univ. Press
2010
|
| Ausgabe: | 1. publ. |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Zusammenfassung: | "What is international business? How much risk is involved in trading across borders? Why is corporate social responsibility important? What impact has the credit crunch of 2008 had on international business? How does a coffee bean grown in Brazil become an espresso sold in Europe? In today's increasingly connected world, international business plays an integral role in day-to-day life. This introductory textbook offers a refreshingly critical approach to international business, examining both good and bad practice and encouraging readers to question and challenge classic assumptions and theories. Drawing on a range of vivid case examples and insights from small businesses to large multinational companies, readers are provided with a realistic depiction of the challenges and opportunities international business can present. Importantly, this book adopts a truly international approach and includes an abundance of examples from countries across the globe, particularly Brazil, Russia, India and China. Online Resource Center and DVD For lecturers: DVD featuring video clips of international business practitioners from the textbook Instructor's manual Additional case studies Test-bank of questions Seminar and discussion questions Ideas for oral presentations Project tasks PowerPoint slides Additional content, carefully integrated with the textbook, to expand students' knowledge Case study questions and indicative answers For students: Interactive Map Online glossary of terms Guidance on critical skills thinking Self-test multiple-choice questions Key websites Revision tips Additional case studies Additional content, carefully integrated with the textbook, to expand students' knowledge Case study questions and answers"--Provided by publisher. |
| Beschreibung: | XXI, 426 S. Ill., graph. Darst. |
| ISBN: | 9780199533916 |
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| 520 | 3 | |a "What is international business? How much risk is involved in trading across borders? Why is corporate social responsibility important? What impact has the credit crunch of 2008 had on international business? How does a coffee bean grown in Brazil become an espresso sold in Europe? In today's increasingly connected world, international business plays an integral role in day-to-day life. This introductory textbook offers a refreshingly critical approach to international business, examining both good and bad practice and encouraging readers to question and challenge classic assumptions and theories. Drawing on a range of vivid case examples and insights from small businesses to large multinational companies, readers are provided with a realistic depiction of the challenges and opportunities international business can present. Importantly, this book adopts a truly international approach and includes an abundance of examples from countries across the globe, particularly Brazil, Russia, India and China. Online Resource Center and DVD For lecturers: DVD featuring video clips of international business practitioners from the textbook Instructor's manual Additional case studies Test-bank of questions Seminar and discussion questions Ideas for oral presentations Project tasks PowerPoint slides Additional content, carefully integrated with the textbook, to expand students' knowledge Case study questions and indicative answers For students: Interactive Map Online glossary of terms Guidance on critical skills thinking Self-test multiple-choice questions Key websites Revision tips Additional case studies Additional content, carefully integrated with the textbook, to expand students' knowledge Case study questions and answers"--Provided by publisher. | |
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Datensatz im Suchindex
| _version_ | 1804140696290983936 |
|---|---|
| adam_text | Brief Contents
Detailed contents
Abbreviations
List of Case Studies
List of Inside Business
Guided Tour of the Textbook Features
Guided Tour of the Online Resource Centre
Guided Tour of the DVD Resources
1
Introduction to International Business
2
National Cultures
3
International Corporate Responsibility
4
Theories of International Business
International Actors
5
Actors in International Business: States
6
Actors in International Business: Global Governance
Actors in International Business: Companies
?
International Strategy
8
Modes of Internationalization
9
Multinational Structure and Control
10
International Corporate Cultures
Part
4
International Functions
11
International Production
12
International Marketing
13
Foreign Exchange Management
14
Multinational Finance and Treasury Operations
15
International Human Resource Management
Xi
xiii
XV
xvii
xviii
XX
xxii
28
56
82
108
134
160
185
186
210
236
262
288
314
338
362
Brief Contents
Looking Ahead
387
I I
16
Future Trends in International Business
388
Glossary
413
Index
423
Detailed Contents
XIII
XV
xvii
xviii
XX
xxii
Abbreviations
List of Case Studies
List of Inside Business
Guided Tour of the Textbook Features
Guided Tour of the Online Resource Centre
Guided Tour of the DVD Resources
1
Introduction to International Business
Section I: Visions of international business
Section II: The international business framework
International Contexts
National Cultures
Section I: Interpretations of culture
Section II: Models of national culture and the conduct of international business
International Corporate Responsibility
56
Section I
:
The foundations of international corporate responsibility
58
Section II: The practicalities of international corporate responsibility
66
Theories of International Business
82
Section
I:Abriefhistoryof
trade and FDI
84
Section II: Theories of international business
88
international
.
5
Actors in International Business: States
108
Section I: State intervention in trade and FDI
110
Section II: The argument that states have lost power to affect
international business
115
Section III: The argument that states have retained power to affect
international business
121
6
Actors in International Business: Global Governance
134
Section I: Multi-purpose international organizations
136
Section II
:
The
Bretton
Woods organizations
145
Section III: Single-purpose IGOs
152
7
Actors in International Business: Companies
160
Section I: Companies crossing borders
162
Section II: How MNEs interact with host countries
171
Detailed Contents
PartS International Strategy
185
8
Modes of Internationalization
186
Section I: Leaving home: theories, mindsets, and strategies
188
Section II: Entering foreign markets
195
9
Multinational Structure and Control
210
Section I: Multinational theories and structures
212
Section II: Managing people across borders
224
10
International Corporate Cultures
236
Section I: Understanding corporate culture and change
238
Section II: Corporate values and ethos
244
Part
4
International Functions
261
■ВннінйНІ
мкШЯННН
ИНИВиИЯЙИИИИин нВВНВВНІ
11
International Production
262
Section I: Knowledge accumulation
264
Section II: Global supply chain management
268
Section III: International manufacturing
277
12
International Marketing
288
Section I: International marketing choices
290
Section II: Issues in international marketing
303
13
Foreign Exchange Management
314
Section I: Identifying foreign exchange risk
316
Section II: Managing foreign exchange risk
320
Section III
:
Currency trading
327
14
Multinational Finance and Treasury Operations
338
Section I: External sources of finance
340
Section II: Internal sources of finance
352
15
International Human Resource Management
362
Section I
:
Strategic development of IHRM
364
Section II: Managing international workforces
372
387
16
:- business
388
Section I: The shifting geography of international business
391
Section II: The ecological constraint on international business
399
Glossary
413
Index
423
■
List of Case Studies
1.1
When American cars fall behind international standards
3
1.2
The Fortune Global
500 13
1.3
What powers
Electricité de
France?
22
2.1
Food courts and the globalization of national tastes
29
2.2
Visuals and graphics: Do you see what I see?
44
2.3
Taking medicine
51
3.1
Ethics and marketing:
Nestlé
and the milk of human kindness
57
3.2
Lenovo and its Greenpeace rankings
63
3.3
Ethics and politics:
Chiquita
going bananas
77
4.1
Theories and trade policy: South Korea s commercial soul
83
4.2
Theory and economic dependency: Bolivia Cochabamba
94
4.3
Theory and regime change: Russia from Gorbachev to Putin
102
5.1
States and their regulatory role: Medicine in China
109
5.2
States and their protective role:
Vive la différence
124
5.3
States and industrial support: Cotton candy for Texas farmers
129
6.1
Global governance and regional bodies: Polish plumbers
135
6.2
Global governance and IGOs: No cancan in Cancun
149
6.3
Global governance and
NGOs:
David takes on the
Goliaths 155
7.1
MNEs and international operations: IBM s Indian summer
161
7.2
Small companies in international business: Green and Black s
170
7.3
The politics of a Total investment
180
8.1
Market entry challenges
:
China and Japan
187
8.2
Driving the Latin way: Fiat builds its South American presence
194
8.3
Internationalization as a collaborative effort
206
9.1
MNE
restructuring: Unilever united
211
9.2
MNE
controls: Tata no longer in tatters
222
9.3
MNE
structures: When books and education don t mix
231
10.1
Olayan: Corporate culture in a privately-owned group
237
10.2
Bombardier: From snowmobiles to energy-efficient travel
253
10.3
BA: Successfully changing an international corporate culture
256
11
Л
Michelin:
From rubber trees to tyre plants
263
11.2
Dellism: A new model value chain?
272
11.3
International transportation
282
List of Case Studies
12.1
Honda advertising in India
289
12.2
DasaniintheUK
300
12.3
Facebook: The present and future of international network marketing
309
13.1
Multinational currency dealings:
Heineken
handles its risk
315
13.2
Currency markets
:
One day in the life of a London FX specialist
326
13.3
National currencies: One way for the yuan?
334
14.1
MNEs and capital markets: Keeping Lufthansa afloat
339
14.2
Capital markets: How
a subprime
crisis turned into a major headache
350
14.3
MNE
treasury operations: Nokia knocking on Asia s door
358
15.1
Ericsson and human resource management in India
363
15.2
Duelling expats
368
15.3
Cisco: Remote workers and greater security
382
16.1
Cottoning on to tomorrow s fashions
389
16.2
Brazil emerges with a beat
397
16.3
BYD charges ahead
408
List of Inside Business
2
Denitza Roussinova
3
Rakhil Hirdaramani
4
David Held
5
John Hughes
6
Ibrahim Gambari
7
Emil Gigov
8
Rodney Turtle
9
Philippe
Pascual
10
Michelle Cherfan
Π
Arve
Thorvik
12
Robert Dennis
13
Torquil Wheatley
14
Johnny Akerholm
15
Mary Durham
16
Tom Glocer
35
73
99
126
138
169
195
228
250
276
293
327
347
366
390
|
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| spelling | Sitkin, Alan Verfasser (DE-588)1220392014 aut International business challenges and choices Alan Sitkin and Nick Bowen 1. publ. Oxford [u.a.] Oxford Univ. Press 2010 XXI, 426 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier "What is international business? How much risk is involved in trading across borders? Why is corporate social responsibility important? What impact has the credit crunch of 2008 had on international business? How does a coffee bean grown in Brazil become an espresso sold in Europe? In today's increasingly connected world, international business plays an integral role in day-to-day life. This introductory textbook offers a refreshingly critical approach to international business, examining both good and bad practice and encouraging readers to question and challenge classic assumptions and theories. Drawing on a range of vivid case examples and insights from small businesses to large multinational companies, readers are provided with a realistic depiction of the challenges and opportunities international business can present. Importantly, this book adopts a truly international approach and includes an abundance of examples from countries across the globe, particularly Brazil, Russia, India and China. Online Resource Center and DVD For lecturers: DVD featuring video clips of international business practitioners from the textbook Instructor's manual Additional case studies Test-bank of questions Seminar and discussion questions Ideas for oral presentations Project tasks PowerPoint slides Additional content, carefully integrated with the textbook, to expand students' knowledge Case study questions and indicative answers For students: Interactive Map Online glossary of terms Guidance on critical skills thinking Self-test multiple-choice questions Key websites Revision tips Additional case studies Additional content, carefully integrated with the textbook, to expand students' knowledge Case study questions and answers"--Provided by publisher. Multinationales Unternehmen International business enterprises International business enterprises Management Internationales Management (DE-588)4114040-0 gnd rswk-swf Multinationales Unternehmen (DE-588)4075092-9 gnd rswk-swf (DE-588)4151278-9 Einführung gnd-content Multinationales Unternehmen (DE-588)4075092-9 s DE-604 Internationales Management (DE-588)4114040-0 s Bowen, Nick Verfasser aut Digitalisierung UB Bamberg application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018627935&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Sitkin, Alan Bowen, Nick International business challenges and choices Multinationales Unternehmen International business enterprises International business enterprises Management Internationales Management (DE-588)4114040-0 gnd Multinationales Unternehmen (DE-588)4075092-9 gnd |
| subject_GND | (DE-588)4114040-0 (DE-588)4075092-9 (DE-588)4151278-9 |
| title | International business challenges and choices |
| title_auth | International business challenges and choices |
| title_exact_search | International business challenges and choices |
| title_full | International business challenges and choices Alan Sitkin and Nick Bowen |
| title_fullStr | International business challenges and choices Alan Sitkin and Nick Bowen |
| title_full_unstemmed | International business challenges and choices Alan Sitkin and Nick Bowen |
| title_short | International business |
| title_sort | international business challenges and choices |
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