Essentials of visual communication:
From the Publisher: Essentials of Visual Communication is an inspiring and uniquely accessible guide to visual communication. The book presents the major disciplines in today's media, and puts theory into practice, explaining how to achieve a strong communication chain from strategy and message...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London
Laurence King Pub.
2008
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| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Zusammenfassung: | From the Publisher: Essentials of Visual Communication is an inspiring and uniquely accessible guide to visual communication. The book presents the major disciplines in today's media, and puts theory into practice, explaining how to achieve a strong communication chain from strategy and messages to design and influences to reach the target audience. This book will be invaluable for anyone wanting to communicate through the use of images and text, and in particular for students, whether in the fields of graphic design, advertising, editorial design, journalism, new media, information technology, mass communication, photography, film, or television in fact, any discipline that seeks to deliver a message through words and pictures. Essentials of Visual Communication is illustrated throughout with up-to-date examples of best practice from around the world that help to put visual theory into context. Summary boxes make it ideal for revision and reference. |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | 240 S. zahlr. Ill. 28 cm |
| ISBN: | 9781856695770 1856695778 |
Internformat
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| 245 | 1 | 0 | |a Essentials of visual communication |c Bo Bergström |
| 264 | 1 | |a London |b Laurence King Pub. |c 2008 | |
| 300 | |a 240 S. |b zahlr. Ill. |c 28 cm | ||
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| 500 | |a Includes bibliographical references and index | ||
| 520 | 3 | |a From the Publisher: Essentials of Visual Communication is an inspiring and uniquely accessible guide to visual communication. The book presents the major disciplines in today's media, and puts theory into practice, explaining how to achieve a strong communication chain from strategy and messages to design and influences to reach the target audience. This book will be invaluable for anyone wanting to communicate through the use of images and text, and in particular for students, whether in the fields of graphic design, advertising, editorial design, journalism, new media, information technology, mass communication, photography, film, or television in fact, any discipline that seeks to deliver a message through words and pictures. Essentials of Visual Communication is illustrated throughout with up-to-date examples of best practice from around the world that help to put visual theory into context. Summary boxes make it ideal for revision and reference. | |
| 650 | 4 | |a Visual communication | |
| 650 | 4 | |a Graphic arts | |
| 650 | 4 | |a Visual communication | |
| 856 | 4 | 2 | |m SWB Datenaustausch |q application/pdf |u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018614057&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |3 Inhaltsverzeichnis |
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Datensatz im Suchindex
| _version_ | 1804140674061172736 |
|---|---|
| adam_text | CONTENTS FOREWORD 6 1/ SCARED OF SEEING 9 2/ STORYTELLING 13 3/ WORK 29
4/ STRATEGY 43 5/ MESSAGES 59 6/ INFLUENCES 77 7/ CREATIVITY 87 8/
TYPOGRAPHY 95 9/ TEXT 113 10/ IMAGES 119 11/ DESIGN 165 12/ PAPER 193
13/ COLOUR 199 14/ PROFILES 207 15/ SOUND 215 16/ INTERPLAY 219 FURTHER
READING 234 PICTURE CREDITS 236 INDEX 238
|
| any_adam_object | 1 |
| author | Bergström, Bo |
| author_facet | Bergström, Bo |
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| author_sort | Bergström, Bo |
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| bvnumber | BV035754060 |
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| callnumber-label | P93 |
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| callnumber-search | P93.5 |
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| callnumber-subject | P - Philology and Linguistics |
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| ctrlnum | (OCoLC)250934789 (DE-599)BVBBV035754060 |
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| dewey-hundreds | 700 - The arts |
| dewey-ones | 741 - Drawing and drawings |
| dewey-raw | 741.6 |
| dewey-search | 741.6 |
| dewey-sort | 3741.6 |
| dewey-tens | 740 - Graphic arts and decorative arts |
| discipline | Kunstgeschichte Allgemeines |
| format | Book |
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| illustrated | Illustrated |
| indexdate | 2024-07-09T22:03:43Z |
| institution | BVB |
| isbn | 9781856695770 1856695778 |
| language | English |
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| physical | 240 S. zahlr. Ill. 28 cm |
| publishDate | 2008 |
| publishDateSearch | 2008 |
| publishDateSort | 2008 |
| publisher | Laurence King Pub. |
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| spelling | Bergström, Bo Verfasser aut Essentials of visual communication Bo Bergström London Laurence King Pub. 2008 240 S. zahlr. Ill. 28 cm txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index From the Publisher: Essentials of Visual Communication is an inspiring and uniquely accessible guide to visual communication. The book presents the major disciplines in today's media, and puts theory into practice, explaining how to achieve a strong communication chain from strategy and messages to design and influences to reach the target audience. This book will be invaluable for anyone wanting to communicate through the use of images and text, and in particular for students, whether in the fields of graphic design, advertising, editorial design, journalism, new media, information technology, mass communication, photography, film, or television in fact, any discipline that seeks to deliver a message through words and pictures. Essentials of Visual Communication is illustrated throughout with up-to-date examples of best practice from around the world that help to put visual theory into context. Summary boxes make it ideal for revision and reference. Visual communication Graphic arts SWB Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018614057&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Bergström, Bo Essentials of visual communication Visual communication Graphic arts |
| title | Essentials of visual communication |
| title_auth | Essentials of visual communication |
| title_exact_search | Essentials of visual communication |
| title_full | Essentials of visual communication Bo Bergström |
| title_fullStr | Essentials of visual communication Bo Bergström |
| title_full_unstemmed | Essentials of visual communication Bo Bergström |
| title_short | Essentials of visual communication |
| title_sort | essentials of visual communication |
| topic | Visual communication Graphic arts |
| topic_facet | Visual communication Graphic arts |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018614057&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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