APA (7th ed.) Citation

Young, C. E. (2005). The advertising research handbook (1. ed.). Ideas in Flight.

Chicago Style (17th ed.) Citation

Young, Charles E. The Advertising Research Handbook. 1. ed. Seattle, Wash: Ideas in Flight, 2005.

MLA (9th ed.) Citation

Young, Charles E. The Advertising Research Handbook. 1. ed. Ideas in Flight, 2005.