Investigating the use of sex in media promotion and advertising:
Gespeichert in:
Format: | Buch |
---|---|
Sprache: | English |
Veröffentlicht: |
Binghamton, NY
Best Business Books
2007
|
Schlagworte: | |
Beschreibung: | "Co-published simultaneously as Journal of Promotion Management, Volume 13, Number 1/2 2007." Includes bibliographical references and index Erscheint: Januar 2008 |
Beschreibung: | XVIII, 198 S. Ill. |
Internformat
MARC
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245 | 1 | 0 | |a Investigating the use of sex in media promotion and advertising |c Tom Reichert, ed. |
264 | 1 | |a Binghamton, NY |b Best Business Books |c 2007 | |
300 | |a XVIII, 198 S. |b Ill. | ||
336 | |b txt |2 rdacontent | ||
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500 | |a "Co-published simultaneously as Journal of Promotion Management, Volume 13, Number 1/2 2007." | ||
500 | |a Includes bibliographical references and index | ||
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650 | 4 | |a Sex in advertising | |
700 | 1 | |a Reichert, Tom |e Sonstige |4 oth | |
999 | |a oai:aleph.bib-bvb.de:BVB01-018007837 |
Datensatz im Suchindex
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any_adam_object | |
building | Verbundindex |
bvnumber | BV035731253 |
callnumber-first | H - Social Science |
callnumber-label | HF5827 |
callnumber-raw | HF5827.85 |
callnumber-search | HF5827.85 |
callnumber-sort | HF 45827.85 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 632 |
ctrlnum | (OCoLC)150255797 (DE-599)DNB 2007026738 |
dewey-full | 659.1 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 659 - Advertising and public relations |
dewey-raw | 659.1 |
dewey-search | 659.1 |
dewey-sort | 3659.1 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Book |
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id | DE-604.BV035731253 |
illustrated | Illustrated |
indexdate | 2024-07-09T21:53:12Z |
institution | BVB |
language | English |
lccn | 2007026738 |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-018007837 |
oclc_num | 150255797 |
open_access_boolean | |
owner | DE-19 DE-BY-UBM |
owner_facet | DE-19 DE-BY-UBM |
physical | XVIII, 198 S. Ill. |
publishDate | 2007 |
publishDateSearch | 2007 |
publishDateSort | 2007 |
publisher | Best Business Books |
record_format | marc |
spelling | Investigating the use of sex in media promotion and advertising Tom Reichert, ed. Binghamton, NY Best Business Books 2007 XVIII, 198 S. Ill. txt rdacontent n rdamedia nc rdacarrier "Co-published simultaneously as Journal of Promotion Management, Volume 13, Number 1/2 2007." Includes bibliographical references and index Erscheint: Januar 2008 Sex in advertising Reichert, Tom Sonstige oth |
spellingShingle | Investigating the use of sex in media promotion and advertising Sex in advertising |
title | Investigating the use of sex in media promotion and advertising |
title_auth | Investigating the use of sex in media promotion and advertising |
title_exact_search | Investigating the use of sex in media promotion and advertising |
title_full | Investigating the use of sex in media promotion and advertising Tom Reichert, ed. |
title_fullStr | Investigating the use of sex in media promotion and advertising Tom Reichert, ed. |
title_full_unstemmed | Investigating the use of sex in media promotion and advertising Tom Reichert, ed. |
title_short | Investigating the use of sex in media promotion and advertising |
title_sort | investigating the use of sex in media promotion and advertising |
topic | Sex in advertising |
topic_facet | Sex in advertising |
work_keys_str_mv | AT reicherttom investigatingtheuseofsexinmediapromotionandadvertising |