Behind ethical consumption: purchasing motives and marketing strategies for organic food products, non-GMOs, bio-fuels
Gespeichert in:
1. Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Bern [u.a.]
Lang
2009
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Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Beschreibung: | XI, 183 S. graph. Darst. |
ISBN: | 9783034300957 |
Internformat
MARC
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245 | 1 | 0 | |a Behind ethical consumption |b purchasing motives and marketing strategies for organic food products, non-GMOs, bio-fuels |c Gianluigi Guido |
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650 | 4 | |a Biomass energy |x Social aspects | |
650 | 4 | |a Consumer behavior |x Moral and ethical aspects | |
650 | 4 | |a Consumer behavior |x Psychological aspects | |
650 | 4 | |a Consumption (Economics) |x Moral and ethical aspects | |
650 | 4 | |a Genetically modified foods |x Social aspects | |
650 | 4 | |a Marketing |x Psychological aspects | |
650 | 4 | |a Natural foods |x Social aspects | |
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Datensatz im Suchindex
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adam_text | Titel: Behind ethical consumption
Autor: Guido, Gianluigi
Jahr: 2009
Contents
1. Ethics in consumer buying.................................................................1
1.1. An introduction............................................................................1
1.2. The study of determinants of ethical consumption......................4
1.2.1. The articulation of the book................................................8
1.3. Conclusions...............................................................................13
2. The influence of moral norms and self-identity
in the choice of organic food products..............................................15
2.1. Introduction...............................................................................15
2.2. Organic food products, moral norms and self-identity..............17
2.2.1. The nature of organic food products
and organic agriculture......................................................17
2.2.2. Motives for organic food purchase...................................18
2.2.3. The identification of determinants influencing
organic food purchase: The Theory of planned
behavior and its extension..............................................21
2.2.3.1. The Theory of planned behavior
and the purchase of organic food products.............24
2.3. Aim and objectives....................................................................28
2.3.1. Research hypotheses.........................................................28
2.4. Methodology and results............................................................29
2.4.1. The pilot study..................................................................30
2.4.2. The main study..................................................................30
2.4.3. Results...............................................................................32
2.5. Effects for consumer psychology and marketing strategies......36
2.5.1. Discussion.........................................................................36
2.5.2. Managerial implications....................................................38
2.5.3. Limitations and future research.........................................41
3. Effects of product personality, moral norms and moral
disengagement on the intention to buy organic food products...........43
3.1. Introduction..............................................................................43
3.2. Determinants of intention to buy organic food products...........44
3.2.1. The consumer of organic food products...........................45
3.2.2. The Prospect method.........................................................46
3.2.2.1. The Five-factor model of personality.....................48
3.2.2.2. The Theory of planned behavior............................48
3.2.3. Moral antecedents in the purchasing
of organic food products...................................................50
3.2.3.1. Moral disengagement.............................................51
3.3. Methodology..............................................................................52
3.3.1. Research objectives...........................................................52
3.3.2. Procedure..........................................................................54
3.3.2.1. The pilot study........................................................54
3.3.2.2. The main study.......................................................55
3.4. Results.......................................................................................56
3.4.1. Determinants of the purchase intention
of organic food products...................................................56
3.4.2. Results of the moral disengagement scale........................60
3.4.3. The Prospect method.........................................................61
3.4.3.1. The latent dimensions of organic food
product image........................................................61
3.4.3.2. The influence of the image dimensions
on the determinants of intention.............................63
3.5. General discussion.....................................................................66
3.6. Implications and future research................................................69
3.7. Conclusions...............................................................................71
4. The impact of ethical self-identity and safety concerns
on attitudes and purchasing intentions of organic food products.......73
4.1. Introduction...............................................................................73
4.2. Antecedents of organic food purchase intentions......................75
4.3. Purpose of the study and methodological framework................78
4.4. Methodology..............................................................................80
4.4.1. Sampling...........................................................................80
4.4.2. Measures...........................................................................80
VI
4.5. Results.......................................................................................82
4.5.1. Reliability analysis............................................................82
4.5.2. Descriptive analysis..........................................................83
4.5.3. Hypotheses testing............................................................84
4.6. Discussion and implications......................................................88
4.7. Limitations and future research.................................................91
4.8. Conclusions...............................................................................92
5. Effects of attitude and personal values on the purchase
intention of genetically modified food products............................95
5.1. Introduction...............................................................................95
5.2. Theoretical models to analyze cultural differences...................97
5.3. The nature of attitude towards GM food.................................100
5.4. Aim and objectives..................................................................102
5.5. Methodology............................................................................105
5.5.1. Sampling procedure........................................................105
5.5.2. Measures and questionnaire............................................106
5.6. Results.....................................................................................107
5.6.1. Reliability analysis..........................................................107
5.6.2. Descriptive analysis........................................................108
5.6.3. Hypotheses testing..........................................................108
5.7. Discussion................................................................................Ill
5.8. Implications.............................................................................113
5.9. Limitations and future research...............................................115
5.10. Conclusions...........................................................................116
6. Determinants of consumers acceptance of fuels from
biological materials and hydrogen transportation technologies... 119
6.1. Introduction.............................................................................119
6.2. Bio-fuels and hydrogen transportation technologies...............121
6.2.1. Bio-fuels in the transportation industry..........................122
6.2.2. Hydrogen technologies in the transportation industry.... 125
6.3. Study One: Beliefs determining acceptance of bio-fuels.........128
6.3.1. Aims and objectives........................................................128
6.3.2. Sampling.........................................................................128
6.3.3. Procedure........................................................................129
6.3.4. Results of Study One......................................................129
vii
6.4. Study Two: Beliefs determining acceptance
of hydrogen transportation technologies..................................135
6.4.1. Aims and objectives........................................................135
6.4.2. Sampling.........................................................................136
6.4.3. Procedure........................................................................136
6.4.4. Results of Study Two......................................................137
6.5. General discussion...................................................................143
6.5.1. Acceptance of bio-fuels in the transportation industry... 143
6.5.2. Acceptance of hydrogen in the transportation industry.. 145
6.5.3. Conclusions.....................................................................146
References........................................................................................ 149
Authors............................................................................................ 175
Index................................................................................................ 179
Vlll
|
any_adam_object | 1 |
author | Guido, Gianluigi |
author_facet | Guido, Gianluigi |
author_role | aut |
author_sort | Guido, Gianluigi |
author_variant | g g gg |
building | Verbundindex |
bvnumber | BV035684047 |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415.32 |
callnumber-search | HF5415.32 |
callnumber-sort | HF 45415.32 |
callnumber-subject | HF - Commerce |
classification_tum | WIR 810f OEK 740f |
ctrlnum | (OCoLC)427612929 (DE-599)DNB995337845 |
dewey-full | 641.302 641.3/020688 658.8343 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 641 - Food and drink 658 - General management |
dewey-raw | 641.302 641.3/020688 658.8343 |
dewey-search | 641.302 641.3/020688 658.8343 |
dewey-sort | 3641.302 |
dewey-tens | 640 - Home and family management 650 - Management and auxiliary services |
discipline | Agrar-/Forst-/Ernährungs-/Haushaltswissenschaft / Gartenbau Wirtschaftswissenschaften Ökotrophologie |
format | Book |
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id | DE-604.BV035684047 |
illustrated | Illustrated |
indexdate | 2024-07-09T21:43:21Z |
institution | BVB |
isbn | 9783034300957 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-017738262 |
oclc_num | 427612929 |
open_access_boolean | |
owner | DE-M49 DE-BY-TUM DE-91S DE-BY-TUM DE-12 DE-188 DE-525 |
owner_facet | DE-M49 DE-BY-TUM DE-91S DE-BY-TUM DE-12 DE-188 DE-525 |
physical | XI, 183 S. graph. Darst. |
publishDate | 2009 |
publishDateSearch | 2009 |
publishDateSort | 2009 |
publisher | Lang |
record_format | marc |
spelling | Guido, Gianluigi Verfasser aut Behind ethical consumption purchasing motives and marketing strategies for organic food products, non-GMOs, bio-fuels Gianluigi Guido Bern [u.a.] Lang 2009 XI, 183 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Biokost stw Biokraftstoff stw Ethik stw Italien stw Konsumentenverhalten stw Ethik Gesellschaft Psychologie Biomass energy Social aspects Consumer behavior Moral and ethical aspects Consumer behavior Psychological aspects Consumption (Economics) Moral and ethical aspects Genetically modified foods Social aspects Marketing Psychological aspects Natural foods Social aspects Biologisches Lebensmittel (DE-588)4428726-4 gnd rswk-swf Ethischer Konflikt (DE-588)4153093-7 gnd rswk-swf Biokraftstoff (DE-588)4145658-0 gnd rswk-swf Gentechnisch veränderter Organismus (DE-588)4353579-3 gnd rswk-swf Ethik (DE-588)4015602-3 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Biologisches Lebensmittel (DE-588)4428726-4 s Biokraftstoff (DE-588)4145658-0 s Verbraucherverhalten (DE-588)4062644-1 s Ethik (DE-588)4015602-3 s DE-604 Gentechnisch veränderter Organismus (DE-588)4353579-3 s Ethischer Konflikt (DE-588)4153093-7 s Marketingstrategie (DE-588)4120697-6 s b DE-604 HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017738262&sequence=000004&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | Guido, Gianluigi Behind ethical consumption purchasing motives and marketing strategies for organic food products, non-GMOs, bio-fuels Biokost stw Biokraftstoff stw Ethik stw Italien stw Konsumentenverhalten stw Ethik Gesellschaft Psychologie Biomass energy Social aspects Consumer behavior Moral and ethical aspects Consumer behavior Psychological aspects Consumption (Economics) Moral and ethical aspects Genetically modified foods Social aspects Marketing Psychological aspects Natural foods Social aspects Biologisches Lebensmittel (DE-588)4428726-4 gnd Ethischer Konflikt (DE-588)4153093-7 gnd Biokraftstoff (DE-588)4145658-0 gnd Gentechnisch veränderter Organismus (DE-588)4353579-3 gnd Ethik (DE-588)4015602-3 gnd Marketingstrategie (DE-588)4120697-6 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
subject_GND | (DE-588)4428726-4 (DE-588)4153093-7 (DE-588)4145658-0 (DE-588)4353579-3 (DE-588)4015602-3 (DE-588)4120697-6 (DE-588)4062644-1 |
title | Behind ethical consumption purchasing motives and marketing strategies for organic food products, non-GMOs, bio-fuels |
title_auth | Behind ethical consumption purchasing motives and marketing strategies for organic food products, non-GMOs, bio-fuels |
title_exact_search | Behind ethical consumption purchasing motives and marketing strategies for organic food products, non-GMOs, bio-fuels |
title_full | Behind ethical consumption purchasing motives and marketing strategies for organic food products, non-GMOs, bio-fuels Gianluigi Guido |
title_fullStr | Behind ethical consumption purchasing motives and marketing strategies for organic food products, non-GMOs, bio-fuels Gianluigi Guido |
title_full_unstemmed | Behind ethical consumption purchasing motives and marketing strategies for organic food products, non-GMOs, bio-fuels Gianluigi Guido |
title_short | Behind ethical consumption |
title_sort | behind ethical consumption purchasing motives and marketing strategies for organic food products non gmos bio fuels |
title_sub | purchasing motives and marketing strategies for organic food products, non-GMOs, bio-fuels |
topic | Biokost stw Biokraftstoff stw Ethik stw Italien stw Konsumentenverhalten stw Ethik Gesellschaft Psychologie Biomass energy Social aspects Consumer behavior Moral and ethical aspects Consumer behavior Psychological aspects Consumption (Economics) Moral and ethical aspects Genetically modified foods Social aspects Marketing Psychological aspects Natural foods Social aspects Biologisches Lebensmittel (DE-588)4428726-4 gnd Ethischer Konflikt (DE-588)4153093-7 gnd Biokraftstoff (DE-588)4145658-0 gnd Gentechnisch veränderter Organismus (DE-588)4353579-3 gnd Ethik (DE-588)4015602-3 gnd Marketingstrategie (DE-588)4120697-6 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
topic_facet | Biokost Biokraftstoff Ethik Italien Konsumentenverhalten Gesellschaft Psychologie Biomass energy Social aspects Consumer behavior Moral and ethical aspects Consumer behavior Psychological aspects Consumption (Economics) Moral and ethical aspects Genetically modified foods Social aspects Marketing Psychological aspects Natural foods Social aspects Biologisches Lebensmittel Ethischer Konflikt Gentechnisch veränderter Organismus Marketingstrategie Verbraucherverhalten |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017738262&sequence=000004&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
work_keys_str_mv | AT guidogianluigi behindethicalconsumptionpurchasingmotivesandmarketingstrategiesfororganicfoodproductsnongmosbiofuels |